Image of woman

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Image of woman
Logo of the image of the woman
description Women's magazine
language German
publishing company Funke Women Group ( Germany )
Headquarters Ismaning
First edition March 14, 1983
Frequency of publication weekly (friday)
Sold edition 553,403 copies
( IVW 2/2020)
Widespread edition 554,502 copies
( IVW 2/2020)
Range 4.34 million readers
( MA 2020 I )
Editor-in-chief Sandra Immoor
Web link bildderfrau.de
ISSN (print) 0949-6874

Bild der Frau is a weekly women's magazine from the Funke media group . It is the highest-circulation women's magazine in Europe and was published by Axel Springer AG from 1983 to 2013 .

The sold circulation is 553,403 copies, a decrease of 68.7 percent since 1998. The magazine appears every Friday.

The focus is on information on social, economic and socio-political issues, consumer orientation, fashion & beauty, health & wellness, reports on current events and news about stars and celebrities. Bild der Frau was recognized by the German Institute for Economics as the women's magazine with the most economic topics.

In 2006 the " Golden Image of Women " was awarded for the first time , a prize that recognizes non-prominent women for courage, commitment and sustainability. In 2013, the award ceremony was broadcast for the first time on television in the show Germany's strong women - Kai Pflaume presents the show of great emotions on Das Erste .

On July 25, 2013, the sale of the magazine to the Funke media group on January 1, 2014 was announced.

The trademark rights remain with Axel Springer Verlag.

Editors-in-chief

  • Andrea Zangemeister (1983-2006)
  • Sandra Immoor (since 2006)

Edition

The image of women has lost a lot of its circulation in recent years . The number of copies sold has fallen by 68.7 percent since 1998. It is currently 553,403 copies. The share of subscriptions in the circulation sold is 15.2 percent.

Development of the number of copies sold
Development of the number of subscribers

Web links

Individual evidence

  1. ↑ according to IVW ( details on ivw.eu )
  2. ↑ http://www.goldenebildderfrau.de/preistraegerinnen_2012.html  ( page no longer available , search in web archives )  Info: The link was automatically marked as defective. Please check the link according to the instructions and then remove this notice.@1@ 2Template: Toter Link / www.goldenebildderfrau.de  
  3. ↑ "The show of great emotions": Plum honors "Germany's strong women" in the first . dwdl.de, January 30, 2013
  4. ↑ Heise Online: Axel Springer repels regional newspapers, program and women's magazines. July 25, 2013. Retrieved July 25, 2013 .
  5. ↑ Springer / Funke deal: Trademark rights to “Bildwoche” and “Bild der Frau” remain with Springer . horizont.net; Retrieved January 20, 2014
  6. ↑ according to IVW , ( details on ivw.eu )
  7. ↑ according to IVW , second quarter 2020 ( details and quarterly comparison on ivw.eu )
  8. ↑ according to IVW , fourth quarter in each case ( details on ivw.eu )
  9. ↑ according to IVW , fourth quarter in each case ( details on ivw.eu )