Roth-Handel
| Roth-Händle (without filter) | |
|---|---|
| Tar : | 10 mg |
| Nicotine : | 1.0 mg |
| Carbon monoxide : | 6 mg |
| Tobacco additives : | Water , nitrogen |
| Status 05/2010. The information applies to the cigarettes available on the German market. | |
Roth-Händle is the name of a former company of the tobacco industry in Lahr / Black Forest and today the Reemtsma associated cigarette brand .
brand
"Roth-Händle" is a cigarette brand from Reemtsma, which belongs to the tobacco company Imperial Tobacco Group PLC. It has been registered in the German trademark register since July 22, 1897 .
"Roth-Händle" cigarettes were also known colloquially as "lung torpedo", "lung suppository", "Toth-Händle" or "red death" due to their former strength. Today, cigarettes containing more than 1.0 mg nicotine, 10 mg tar or 10 mg carbon monoxide can no longer be sold in the EU.
A characteristic of the brand is the fact that the cigarettes consist mainly of dark tobacco and do not contain any of the flavor additives that have become common. Accordingly, they were touted as "natural" in older advertisements. These and similar names that mislead the consumer have now been banned in the EU. The Roth-Händle mainly contains tobacco from German cultivation , including the "Geudertheimer".
The best known is the classic filterless variant, until October 2017 the “Roth-Händle Filter” brand also existed. The cigarettes are sold in a “soft pack” with traditional black writing on a red background (filter: white writing on a red background). A red hand is shown as a registered trademark under the “Roth-Händle” logo . A fine-cut tobacco is also available under the name “Black Hand” , which corresponds to the character of Roth-Händle.
In 1998, the “Roth-Händle Blond” variety was launched with a large advertising effort, with the aim of attracting new groups of buyers to the brand (analogous to the blond Gauloises ). This variant with light tobacco has since been discontinued due to lack of success. A “light mix” (white pack) had a similar experience earlier.
Companies
The manufacturer of the "Roth-Händle" cigarettes was the Badische Tabakmanufaktur Roth-Händle GmbH (BTM), which was founded in Strasbourg in 1871 by Jules Schaller . In 1920, after 50 years of production in Strasbourg, the factory was relocated to Lahr / Black Forest . At the end of the 1930s, the Adler and Oppenheimer families, who owned the Adler & Oppenheimer leather company, which was also founded in Strasbourg, owned a third of the shares in Roth-Händle AG, which has now been converted into a stock corporation. The share capital at that time was just under 2 million Reichsmarks . With the active participation of Deutsche Bank AG , the predominantly Jewish owners were forced out of the company (" Aryanization "). The cigarette manufacturer Johann Neusch from Herbolzheim bought 80% of the shares. A short time later, Roth-Händle AG itself bought the Alsatian tobacco factory from Strasbourg, which had previously been owned by Jews .
Since 1957 Reemtsma was the majority owner. In 1985 Reemtsma finally took over BTM completely. The factory in Lahr was closed in March 2007. BTM was one of the main buyers of tobacco leaves in southern Baden, recently employed around 275 people and mainly produced plug-in cigarettes until they were no longer in demand due to the abolition of their tax breaks.
The production of the “Roth-Händle” cigarettes was relocated to other German Reemtsma plants (to Langenhagen or Berlin-Wilmersdorf ) some time ago .
Web links
- Pictures of Roth-Händle packs at www.cigarettespedia.com
- Logo of the "Roth-Händle Filter" on the Reemtsma website.
- CIGARETTE TOBACCO 1 20 cigarettes Roth-Haendle Registered trademark
- Early documents and newspaper articles on Roth-Händle in the 20th century press kit of the ZBW - Leibniz Information Center for Economics .
Individual evidence
- ↑ Source: What's really in my cigarette? , accessed October 21, 2016
- ^ Roth-Händle trademark register
- ↑ Information ( Memento of the original from July 7, 2011 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. on the BMELV website .
- ↑ Report in Focus magazine .
- ↑ A curiosity: the packaging design on a card that encloses a tightly bound book ribbon bookmark in some books from the 1970s, see ribbon bookmark for more
- ↑ See also the Roth Händle relies on blond in the magazine Horizont .
- ↑ Harold James: The Deutsche Bank and the "Aryanization". CH Beck, 2001, pp. 120-121.
