Audio-Technica
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| legal form | kabushiki kaisha |
| founding | 1962 |
| Seat | Machida , Tokyo Prefecture , Japan |
| management | Kazuo Matsushita (President) |
| Number of employees | approx. 5,000 |
| sales | $ 430 million |
| Branch | Audio technology |
| Website | www.audio-technica.com |
| Status: 2010 | |
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Audio-Technica ( Japanese 株式会社 オ ー デ ィ オ テ ク ニ カ , Kabushiki kaisha Ōdio Tekunika ) is a global group of companies with its headquarters in Machida ( Tokyo Prefecture , Japan ). Audio-Technica deals with the development, marketing and sales of audio equipment. Originally known for developing pick-up systems for turntables , Audio-Technica now also manufactures microphones , headphones , wireless systems, mixers and other electronic products for the stage, studio and home. Audio-Technica also makes cartridges for other companies. The company currently employs 5,000 people worldwide, around 15 of whom work in the German branch in Wiesbaden .
history
The Audio-Technica Corporation was founded in 1962 by Hideo Matsushita founded in Tokyo's Shinjuku-ku. The AT-1 hi-fi cartridge system was the first product that Audio-Technica Corporation brought to market and shipped to audio component manufacturers in Japan. In 1963, increasing sales and growing business volume made it necessary to move to new company premises. Sales of the AT-5 MM cartridge and the AT-1001 semi-integrated tonearm began.
In 1964 the company developed its first elliptical diamond needle, especially applicable to the AT-3X and AT-5X systems, which were also newly introduced . In 1967 the company started delivering vibration test devices to measuring device manufacturers and brought the first VM pickup systems with double magnets onto the market under its own patent. The company's capital rose from an initial 1 million yen to 18 million yen in the same year.
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With the AT-700 , the company presented its first stereo headphone series in 1974 and in the same year received the highest award for the AT-15E VM pickup system in the Stereo Components Grand Prix in the “Pickup Systems” category . The system has been honored with further awards worldwide. In the 1970s, Audio-Technica manufactured cartridges for 40 different companies.
In 1985 the UniPoint series was launched, the world's smallest permanently installed miniature microphones for the conference area at the time. The following year Audio-Technica presented the AT871 boundary microphone . The introduction of the CD in the 1980s accompanied the company with the production of laser scanners. In 1987 Audio-Technica presented the AT6195 PCF digital optical cable . In 1990 Audio-Technica was commissioned to install laser collimators with visible laser beams in the Nobeyama National Radio Observatory of the National Astronomical Observatory of Japan . In 1993, Hideo Matsushita was appointed CEO. His office as president was taken over by Kazuo Matsushita. The company's products have been used at several Olympic Games .
1998 Audio-Technica brought the vacuum tube condenser microphone AT4060 for studio-use on the market and put 1999 Adaptive Array microphone AT895 before - a DSP-controlled Microphone field ( "array") of five elements for adaptive, directional Admission. In 2003 the AT3060 was introduced, a tube microphone with phantom power and cardioid polar pattern , which is operated exclusively via 48 V DC phantom power. In 2004 the studio condenser microphone AT2020 with a cardioid polar pattern was introduced.
In 2005 Audio-Technica was the first manufacturer in the world to develop UniGuard with thirteen patents, a complete system for protection against high-frequency interference, which affects every single aspect of the development and manufacture of the Engineered Sound and UniPoint product lines from Audio-Technica in the field of miniature condenser microphones for fixed installation.
Two years later, in 2007, the company introduced the ATH-ANC7 QuietPoint noise-canceling headphones, which reduce ambient noise by up to 85%. In addition, the SpectraPulse technology was presented, a new application method for ultra-broadband technology in wireless transmission (UWB). The SpectraPulse UWB microphone system bypasses the increasingly overloaded radio frequency bottleneck for a clearly understandable audio signal, without the known performance and configuration difficulties of conventional radio systems.
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Audio-Technica's SpectraPulse® ultra-broadband system was honored for outstanding performance in the "Radio Technology" category at the 24th Annual Technical Excellence & Creativity Awards (TEC) in 2008. In the same year, Audio-Technica also celebrated its 20th anniversary of equipping presidential debates with its microphone solutions. In 2009 the company introduced its first ribbon microphones, the AT4080 and AT4081 . The new 40 series microphone series from Audio-Technica has been certified by the MetAlliance .
In 2019, Audio-Technica replaced the AT-95 magnetic cartridge after 38 years and over five million copies with the VM95 model .
Locations
Audio-Technica's head office and production facility has been in Naruse / Machida near Tokyo since 1963 . In 1982 the new corporate headquarters in Machida, Tokyo was completed. Marketing and sales for Japan are coordinated from there. In 1971, the American subsidiary Audio-Technica US Inc. was founded in Akron, Ohio, responsible for marketing and sales for the USA, Canada, Mexico, the Caribbean, Central and South America. The company has three branches in Europe: Leeds (1978), Wiesbaden (1999) and Paris (2009). Marketing and sales activities for Europe, Africa and the Middle East are coordinated from here. There are other locations in Taiwan (1988) and Singapore (1996). Since 2010 there has been another branch in Budapest .
Web links
Individual evidence
- ↑ a b Audio-Technica pickup catalog 2015, page 3 , (PDF, 3.1 MB) accessed on February 9, 2020.
- ↑ Production Partner, 11-2006, p. 1
- ↑ http://eu.audio-technica.com/de/about/
- ↑ Production Partner, 11-2006, p. 2
- ↑ http://www.audio-technica.com/cms/happenings/2196eabedef706c1/index.html ( page no longer available , search in web archives ) Info: The link was automatically marked as defective. Please check the link according to the instructions and then remove this notice.
- ↑ Audio-Technica history. Retrieved January 25, 2018 .
- ↑ BP4027 Stereo Shotgun Microphone at the Sydney 2000 Olympics. Retrieved January 25, 2018 .
- ↑ lowbeats.de of March 23, 2019, family test Audio-Technica VM95: ... , accessed on February 9, 2020.
- ↑ http://www.audio-technica.com/world_map/
