Eric Ries

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Eric Ries, 2012
Eric Ries at the TechCrunch Disrupt 2011 Conference with Scott Cook , founder of Intuit and Kevin Systrom , founder of Instagram

Eric Ries (born September 22, 1978 ) is a Silicon Valley entrepreneur and author. He is considered the founder of the lean startup method .

Ries studied Computer Science at Yale University (with Steve Blank , among others ), was entrepreneur-in-residence at Harvard Business School in 2010 and is an IDEO Fellow.

Lean startup

The lean startup method , which Ries helped to develop , is about starting a successful company or a product launch with as little capital as possible and lean processes. Instead of a long conception, the goal is to bring a prototype ("minimum viable product") or a beta version onto the market as quickly as possible. In addition, the product cycle should be kept as short as possible, so that requests or changes can be responded to quickly with the aid of customer feedback. In 2011 he published this concept in the book The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses . In 2015 Ries raised money for the follow-up book The Leader's Guide via the crowdfunding platform Kickstarter.com . There it is one of the most successful crowdfunding campaigns in the print sector.

literature

  • Eric Ries: The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses , Crown Business, New York, NY 2011, ISBN 978-0-307-88789-4 .

Web links

Individual evidence

  1. http://steveblank.com/2015/07/07/episode-2-on-sirius-xm-channel-111-eric-ries-and-jon-sebastiani
  2. http://www.bloomberg.com/news/articles/2015-04-06/the-followup-to-the-lean-startup-is-available-only-on-kickstarter
  3. https://www.kickstarter.com/discover/categories/publishing?ref=category_modal&sort=most_funded