Max Keith: Difference between revisions
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'''Max Keith''' (pronounced "Kite") was the head of [[Coca-Cola|Coca-Cola GmbH]], the major bottler of Coca-Cola during the [[Nazi Germany|Nazi]] period of [[Germany|German]] history. He took over from the previous American born director, who died in 1938.<ref>http://web.archive.org/web/20141006095402/http://www.culinaryarts360.com/index.php/history-of-the-soft-drink-fanta-30762/</ref> |
'''Max Keith''' (pronounced "Kite") was the head of [[Coca-Cola|Coca-Cola GmbH]], the major bottler of Coca-Cola during the [[Nazi Germany|Nazi]] period of [[Germany|German]] history. He took over from the previous American born director, who died in 1938.<ref>{{cite web |url=http://web.archive.org/web/20141006095402/http://www.culinaryarts360.com/index.php/history-of-the-soft-drink-fanta-30762/ |title= History of the Soft Drink Fanta |author=<!--Staff writer(s); no by-line.--> |date= |website=http://web.archive.org/|publisher= RR Donely|access-date=March 25, 2015}}</ref> |
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Coca-Cola GmbH was unable to obtain Coca-Cola syrup during [[World War II]], because of the Allied blockade. To keep the plant in operation, Keith came up with a fruit flavored drink made from apple fiber, left over from cider pressings, and [[whey]], a byproduct from cheese manufacture, creating [[Fanta]]. |
Coca-Cola GmbH was unable to obtain Coca-Cola syrup during [[World War II]], because of the Allied blockade. To keep the plant in operation, Keith came up with a fruit flavored drink made from apple fiber, left over from cider pressings, and [[whey]], a byproduct from cheese manufacture, creating [[Fanta]].<ref>{{cite web |url= http://www.snopes.com/cokelore/fanta.asp Snopes article on the origins of Fanta|title= The Reich Stuff|last1= Mikkelson|first1= Barbara|last2= |first2= |date= April 29, 2011 |website=www.snopes.com |publisher= snopes|access-date=March 25, 2015}}</ref> |
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Keith was investigated after the war, and it was discovered that he had refused to join the [[NSDAP|Nazi Party]], despite pressure to do so. Finally Keith turned the Fanta profits and formula over to Coca-Cola Company after the war. |
Keith was investigated after the war, and it was discovered that he had refused to join the [[NSDAP|Nazi Party]], despite pressure to do so. Finally Keith turned the Fanta profits and formula over to Coca-Cola Company after the war. |
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==References== |
==References== |
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{{Reflist}} |
{{Reflist}} |
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*[http://www.snopes.com/cokelore/fanta.asp Snopes article on the origins of Fanta] |
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*{{IMDb title|0294464|The Cola Conquest}} |
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{{Persondata <!-- Metadata: see [[Wikipedia:Persondata]]. --> |
{{Persondata <!-- Metadata: see [[Wikipedia:Persondata]]. --> |
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Revision as of 02:30, 26 March 2015
Max Keith (pronounced "Kite") was the head of Coca-Cola GmbH, the major bottler of Coca-Cola during the Nazi period of German history. He took over from the previous American born director, who died in 1938.[1]
Coca-Cola GmbH was unable to obtain Coca-Cola syrup during World War II, because of the Allied blockade. To keep the plant in operation, Keith came up with a fruit flavored drink made from apple fiber, left over from cider pressings, and whey, a byproduct from cheese manufacture, creating Fanta.[2]
Keith was investigated after the war, and it was discovered that he had refused to join the Nazi Party, despite pressure to do so. Finally Keith turned the Fanta profits and formula over to Coca-Cola Company after the war.
References
- ^ "History of the Soft Drink Fanta". http://web.archive.org/. RR Donely. Retrieved March 25, 2015.
{{cite web}}: External link in|website= - ^ Mikkelson, Barbara (April 29, 2011). Snopes article on the origins of Fanta "The Reich Stuff". www.snopes.com. snopes. Retrieved March 25, 2015.
{{cite web}}: Check|url=value (help)
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