Advision Studios
| Advision Studios | |
|---|---|
 | |
| General information | |
| Address | 23 Gosfield Street[1] |
| Town or city | London |
| Country | United Kingdom |
Advision Studios was a recording studio in West London.[2]
Origins
Founded in the 1960s by Guy Whetstone and Stephen Appleby,[1] Advision originally provided voiceovers and jingles for television advertisements. The studio was initially located at 83 New Bond Street, but moved to 23 Gosfield Street in 1969.[1] The studio complex was built to be able to house a 60-piece studio orchestra and had 35mm film projector screen for synchronicity.[2] Producer Martin Rushent began his career as a projectionist at Advision.[3]
Recording studio
In the 1970s, the studios' focus moved to rock music, and the company began producing music for bands such as Yes and Emerson, Lake and Palmer, as well as Jeff Wayne's Musical Version of The War of the Worlds.[2] In 1970 the studio used a custom 24-channel desk with an 8-track recorder.[1][2] The following year a 20-channel Neve console was added to the mixdown suite.[1] A 1974 re-fitting gave the studio a Quad-8 console for quadrophonic mixing and the UK's first computer-aided mixdown desk.[2][4]
Producers and engineers to have worked at Advision include Eddie Offord,[5] Eddie Kramer,[6] Martin Rushent,[3] and Hugh Padgham.[7]
References
- ^ a b c d e Burns, Phil (2011). "Advision Studios". Classic UK Recording Studios in the 60s & 70s. Retrieved 9 October 2011.
- ^ a b c d e Brain Salad Surgery (2006). "Advision Studios". Retrieved 9 October 2011.
- ^ a b The Telegraph (7 June 2011). "Martin Rushent". London: The Telegraph. Retrieved 7 June 2011.
- ^ Robertshaw, Nick (1979). "Stiff Competition Marks U.K. Scene". Billboard. 91 (22): ES-3. ISSN 0006-2510. Retrieved 9 October 2011.
- ^ Welch, Chris (1999). Close to the Edge - The Story of Yes. London: Music Sales Group. p. 123. ISBN 0857120425.
- ^ Owsinski, Bobby (2004). The Recording Engineer's Handbook. Milwaukee, WI: Hal Leonard. p. 321. ISBN 1932929002.
- ^ Verna, Paul (1997). "HP Off the Record". Billboard: HP-13. ISSN 0006-2510. Retrieved 9 October 2011.