AOL magazine
| AOL magazine
|
|
|---|---|
| description | German computer magazine |
| language | German |
| publishing company | Hubert Burda Media ( Germany ) |
| First edition | 2000 |
| Frequency of publication | quarterly |
| Sold edition | 60,000 - 120,000 copies |
| editor | AOL |
The AOL-Magazin was a computer magazine from the Magazin-Verlag am Fleetrand in Hamburg . The target group were the users of the Internet service provider AOL Germany .
Concept and implementation
The AOL magazine was a quarterly magazine, which first appeared on 15 January 2000th The magazine was a mixture of general-interest magazine and customer magazine: unlike pure customer magazines, it was not given out to its own customers, but was sold individually, but should interest customers in the AOL online service with a suitable selection of topics. The price was DM 5.00 , the length was 192 pages.
The editorial team cooperated intensively with AOL, which also placed inserts, but was not dependent on the content of the provider. The concept provided for 168 pages of information from the online world and a 24-page guide, which AOL contributed itself, to access the Internet using AOL. One of the trademarks of AOL magazine were the comics by his in-house draftsman Jamiri .
Sales and Hiring
The AOL magazine was published by Magazin-Verlag am Fleetrand (MVF), which was founded in the early 1990s as a wholly-owned subsidiary of Gruner + Jahr and has been a wholly-owned subsidiary of the Munich-based Hubert Burda Media Group since 2005 . Started with 300,000 copies, the circulation leveled off at between 60,000 and 120,000 copies. In the expansion phase of the Internet, the concept worked well. As the number of Internet users increased and the need for information declined, the reader potential fell, and the circulation finally slipped to around 60,000 copies. In 2004 the publisher renamed the magazine to AOL Technik Internet Fun , but with the changed concept it could no longer find a sufficiently large readership. It was discontinued a year later.
Individual evidence
- ↑ Kress News from January 13, 2000 "Off to the kiosk"
- ^ New Business of January 13, 2000
- ↑ w & v of September 16, 2005, page 17