Asia Bridge

from Wikipedia, the free encyclopedia

Asia Bridge is a German-language business magazine that is published in Germany by MBM Martin Brückner Medien GmbH in Frankfurt am Main. In 2009 the magazine was merged with the magazine Aktuell Asia .

Asia Bridge is printed and distributed both in Asia and in Germany. The content is aimed at German-speaking business people in Asia, or business people interested in Asia in German-speaking Europe.

history

Aktuell Asia was founded in July 2005 and emerged from the German-language magazines Phuket aktuell (June 1996) and Bangkok aktuell (December 1996). In 1999 the first issue of Thailand was published as a business magazine . In 2003 Singapore was added and in 2004 China was added . In July 2005 the three magazines were combined under the title Aktuell Asia . Asia Bridge merged with its sister title Aktuell Asia in mid-2009 . The magazine mainly deals with in-depth articles on economics and politics in Asia.

Frequency of publication

The magazine appears ten times a year with a print run of 4045 copies and a widespread print run of 7060 copies. The reach is given with over 33,000 readers. (As of 2015)

Distribution area

Airlines and lounges 8%; Chambers of Commerce, Embassies 12%; Trade fairs, exhibitions, events 2%; Dropship 75%; Other distribution 3% copies can also be found partly on board First and Business Class in well-known airlines such as Lufthansa, Thai Airways, Air China, Swiss and SAS on routes to and from Asia.

Web links

Individual evidence

  1. ^ Asia Bridge. Media data: 2015 (PDF; 323 kB). MBM Medien GmbH, accessed on July 12, 2015.