German shopfitting association
| German shopfitting association | |
|---|---|
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| founding | 1980
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| place | Wurzburg |
| Members | around 180 (as of 2020) |
| Website | www.ladenbauverband.de |
The German Shop Fitting Association (dLv) is a business organization for companies that are active in the field of shopfitting in Germany . The dLv is the only German industry association for shopfitting and has around 180 member companies.
history
In 1980 the association was founded as a specialist department in the HDH by merging the working groups of the wood and metal processing industries. In order to clarify the cooperation between the member companies, the name of the association was expanded in 2005 with the addition "Network Shopfitting". In addition to shopfitting companies, companies from the supplier industry have also been members of the dLv since 1995. In 2000 the dLv relocated its office and headquarters to Würzburg . At the beginning of 2020, the association changed its name back to Deutscher Ladenbau Verband.
The most important control bodies of the association are the board of directors and the general assembly. The board consists of President Eric Oesterhaus, Managing Director Korda-Ladenbau GmbH, Vice President Carsten Schemberg, Managing Director Theodor Schembergeinrichtungen GmbH and five other board members, also active in the shopfitting industry. In addition, the board of directors has the function of contact person for specific topics of the dLv, from the cooperation of the suppliers over seminars up to questions about membership. The dLv office in Würzburg provides all information on essential questions about the association and the industry as well as news and developments and contacts.
The association is a member of the German Council of Shopping Centers and the IFH - Institut für Handelsforschung GmbH. Members of the dLv are the EHI Retail Institute in Cologne and the Swiss Shopfitters (Swiss Shopfitting Association). The dLv works with the VMM - Association for Visual Marketing and various trade magazines and trade fair and congress organizers.
aims
The aim of the association and its member companies is to achieve a modern and trendy shop design through close cooperation. The endeavor to meet the requirements of quality, innovation and aspiration is of fundamental importance.
Through the cooperation with its members and associations, the dLv receives information about industry, company and product developments, which it processes and presents to its members. In addition, the dLv sees itself as a central information and communication platform for the industry .
Departments
Companies from various industries are represented in the association. These are divided into shopfitting, companies that support shopfitting and service companies for shopfitting.
shop fitting
Shopfitting companies are active in the consulting, planning and design of shops as well as in project management. The development and manufacture of equipment are just as much part of the company's core business as their procurement and assembly.
The dLv divides the shopfitting companies into the following specialist areas:
lighting
Members of the lighting sector manufacture lights, connector systems and related accessories. Lighting advice and planning, the development of lighting concepts and the sale of lights for shop lighting are part of the company's field of activity.
Floor, wall, ceiling
Companies in the floor, wall and ceiling sector provide e.g. B. floor coverings, ceiling technology or wall coverings.
Building and security technology
Companies that operate in the security technology sector produce security solutions for retail. Alarm systems and electronic article surveillance are part of it.
Plates and decors
Companies in the panel and decors sector specialize in panels made of various materials such as wood or plastic or plastic mixtures and surfaces, for example paint.
Fittings, glass, profiles
Companies in this area supply, for example, glass fittings, edges, drawer systems and fittings.
Sales promotion at the POS
Sales-promoting products are manufactured and sold by companies in this field. In-store TV, content creation, the production and sale of, for example, mannequins, lettering or digital signage systems are part of the range of services.
it
EDP companies in the field of shopfitting offer software solutions, special industry software for facility fitters and shopfitters as well as for industry.
Service partner
Companies that provide services for shopfitting are, among other things, trade fair organizers of national and international trade fairs that deal with shopfitting, architecture, store design or z. B. Rotate visual marketing. In addition, the dLv includes institutions for research and education in the retail sector and other service providers such as software developers or insurance companies.
Associations / Organizations
Industry-related associations, trade fair organizers and media partners form a specialist area among the dLv members.
Association work
As a representative of companies in the capital goods industry, the association supports its members by representing and promoting their interests and providing support in day-to-day business. By organizing congresses, it promotes the exchange of experiences and contact among members. The association presents itself and the member companies at trade fairs, congresses and events and organizes seminars and workshops itself. To inform members, non-members and the media, he organizes surveys, compiles statistics and publishes articles on current topics from the industry. In addition, the work of the association includes participation in various committees and advisory boards and training funding in cooperation with the Swiss shop fitting association Swiss Shopfitters.
Publications
- dLv-News - the e-mail newsletter provides information on developments in shopfitting and news from the dLv as well as news from the retail sector and events in the industry.
- dLv-Insider - offers quarterly articles on topics from the field of trade and shop fitting. In addition, the association medium informs about news in the dLv and at the member companies.
- dLv membership directory - presents the member companies represented in the association. Areas of activity, industry focus and the company's range of services are concisely characterized.
- dLv trend report - an industry report that appears regularly for the EuroShop trade fair. It provides information on industry-relevant topics such as current locations, trends, outlooks, innovations in shop fitting and shop design.
- STORE BOOK - the yearbook of the best stores that has been published annually since 2014. The book is published jointly with Callwey Verlag in Munich.
- Security solutions for retail - a guide for project managers in retail and shopfitting. The book provides information on requirements for structural safety in retail. The practical guide has been published by Beuth Verlag
Events
- annual dLv shopfitting conference for shopfitters and trades involved with current topics in shopfitting
- Shop fitting trend tours to important retail destinations
- Seminars on topics related to shopfitting