Tudor (watch brand)
Tudor is a secondary brand of the Swiss watch manufacturer Rolex . The origins of Tudor go back to 1926, when the name of the watch factory "Veuve de Philippe Hüther" was registered as a trademark. Hans Wilsdorf , founder of Rolex SA, then had the exclusive rights of use of the brand certified in order to realize his idea of a cheaper watch with the reliability of a Rolex. In the beginning, Tudor watches were only sold in Australia and in a few rare cases have been supplemented with the name "Rolex". In October 1936 the brand was completely transferred to Wilsdorf. In 1952, the team of the British North Greenland Expedition was given 26 "Oyster Prince" watches as a promotional measure. In the second half of the 20th century, several naval units, including the Marine nationale française and the United States Navy SEALs , issued Tudor watches to their frogmen . Tudor caused a sensation, especially in the early days, with advertising campaigns during which Tudor watches were exposed to particular loads. As a sign of their robustness, the brand's watches were worn by miners and construction workers under extreme stress in continuous use.
Web links
Individual evidence
- ↑ Tudor: THE ORIGINS: FROM 1926 BIS 1949 accessed on 31 August 2018
- ↑ Catherine Bishop: 50 years of TUDOR chronographs - a search for traces. In: Swisswatches Magazine. April 8, 2020, accessed on May 27, 2020 (German).
- ↑ Hodinkee: The Tudor Pelagos.Retrieved August 31, 2018
- ↑ revolution.watch: BRIEF HISTORY OF TUDOR DIVE WATCHES accessed on August 31, 2018