Clorox
Clorox Company
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legal form | Public company |
ISIN | US1890541097 |
founding | May 3, 1913 |
Seat | Oakland , California , United States |
management | Benno Dorer (Chairman and CEO) |
Number of employees | 8,000 ( FY 2016) |
sales | 5,760,000,000 USD ( FY 2016) |
Branch | Household goods, chemistry |
Website | www.thecloroxcompany.com |
The Clorox Company is a United States homeware and chemical company headquartered in Oakland , California . The company is listed in the S&P 500 share index.
The company is particularly known for the Clorox brand of bleach .
Company history
The company was founded on May 3, 1913 by Archibald Taft, Edward Hughes, Charles Husband, Rufus Myers and William Hussey. The company initially had the name Electro-Alkaline Company . In 1928 the company went public in San Francisco and changed the company name to Clorox Chemical Company .
In 1957 the company was bought by competitor Procter & Gamble . However, the purchase was banned by the US Federal Trade Commission (FTC), as the FTC feared a monopoly of Procter & Gamble in the United States homewares market. The FTC won this dispute and in 1969 Clorox became an independent company again.
Consumer protection
In 2011 Clorox announced that it would publish all ingredients in its products, including the preservatives, colors and fragrances used.
Business figures
In the 2016 fiscal year, which ended at Clorox on June 30, 2016, the company achieved sales of 5.76 billion. Clorox employs around 8,000 people.
Product brands
Clorox owns several household brands in a variety of directions, well known in the United States, including:
- Brita water filter systems (North and South America business)
- Burt's Bees (natural cosmetics)
- Clorox, detergent
- Glad
- Hidden Valley Ranch, Kitchen Bouquet and KC Masterpiece (salad dressings and sauces)
- Kingsford (charcoal)
- Lestoil, Pine-Sol, Tilex and SOS (cleaning products)
- Liquid plumr
- Formula 409
- Fresh Step, EverClean, Scoop Away
Web links
Individual evidence
- ↑ a b Clorox: Annual Report 2016 (English, PDF; 10.5 MB)
- ^ Clorox comes clean: Company all ingredients in all products LA Times, February 9, 2011
- ↑ What's in Clorox® Regular Bleach? Clorox website (Ingredients that make up one percent or more of the contents of a product by weight are listed)