The makers
| The makers | |
|---|---|
|
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| description | Austrian business magazine |
| publishing company | Editoriaverlag GmbH |
| First edition | 2012 |
| Frequency of publication | quarterly |
| Widespread edition | 40,000 copies |
| Editor-in-chief | Susanna worm |
| editor | Alexandra Auböck, David Böhm, Susanna Wurm |
| Web link | www.diemacher.at |
Die Macher (spelling: DIE MACHER) is an Austrian business magazine with a focus on Upper Austria, the northern central area of Vienna, Lower Austria and Salzburg. It was founded in 2012 by Alexandra Auböck, David Böhm and Susanna Wurm. The magazine appears quarterly both in print and online. The editor-in-chief is Susanna Wurm.
content
The magazine focuses on the Upper Austrian economic area and its growth. However, the focus is not only on numbers, data and facts, but above all on the stories behind them. Personalities, innovations and the communication of values and knowledge are in the foreground.
In terms of content, the magazine is divided into seven categories, which are thematically diverse:
- Progress (innovations / research and development / university location / innovative start-ups / future technologies / sustainability and energy future)
- Career ladder (career opportunities, training, further education / top employer, employer branding / internationalization / trends such as a shortage of skilled workers , new working environments)
- Location (business locations and their potentials, strengths and weaknesses / globalization / real estate / architecture / logistics / challenges of the future / politics and science)
- Marketplace (national and international markets / sales strategies and sales promotion / marketing, advertising and communication / online marketing and mobile marketing )
- Financial area (financing and funding opportunities, taxes and law / the financial market and its trends / company formation and company takeover)
- People (leadership / organizational development / top managers, founders, people from the economy / changing values )
- The latest craze (lifestyle tips from electronic innovations to business fashion / photo series with personalities from business / hotels / brain teasers / trends)
history
The magazine was founded in 2012 by Alexandra Auböck, David Böhm and Susanna Wurm. One of the main reasons for this was to create a presentation platform for founders and start-ups.
Circulation and range
Die Macher appears four times a year and has a circulation of at least 40,000 copies per issue, making it the magazine with the highest circulation in Upper Austria. It is intended to reach opinion leaders and executives in the country through target group mailings and subscriptions. It is available in stores throughout Upper Austria and is available in branches in Austria.
Web links
Individual evidence
- ↑ The makers. Retrieved June 27, 2017 .