Electronic sell through

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Electronic-Sell-Through (EST) describes a time-unlimited right to use video content acquired via electronic media / networks . Mainly feature films and television series are sold through this form . In most cases, the purchase via EST also includes a download of the film material. You can choose between:

  • DTO = Download to Own and
  • DTB = Download to Burn

can be distinguished.

The license for use is usually offered more cheaply via EST than the comparable DVD . EST is a sub-form of video-on-demand (VOD). Other VOD forms that do not come under the term of the EST are DTR = Download to Rent, here the buyer / user only acquires the right of use for a finite period of about 24 or 48 hours, or streaming offers.

Individual evidence

  1. http://www.dgri.de/index.php/fuseaction/download/lrn_file/akt_090401_runge.pdf
  2. ^ Ondarza: Digitaler Filmvertrieb: The exploitation of film rights via "digital on-demand services" - Video on Demand, Electronic Sell Through, WebTV, Books on Demand, Norderstedt, 2nd edition, 2008
  3. http://www.itvdictionary.com/definitions/electronic_sell-thru_definition.html  ( page no longer available , search in web archivesInfo: The link was automatically marked as defective. Please check the link according to the instructions and then remove this notice.@1@ 2Template: Dead Link / www.itvdictionary.com  
  4. http://digitalsensei.wordpress.com/
  5. http://www.medientage.de/media/download/mobileforum/SonyPictures_Guehne.pdf  ( page no longer available , search in web archivesInfo: The link was automatically marked as defective. Please check the link according to the instructions and then remove this notice.@1@ 2Template: Dead Link / www.medientage.de  
  6. http://www.house-of-research.de/uploads/media/VoD-Markt_Deutschland_2013_Artikel.pdf  ( page no longer available , search in web archivesInfo: The link was automatically marked as defective. Please check the link according to the instructions and then remove this notice.@1@ 2Template: Dead Link / www.house-of-research.de