EuroShop

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EuroShop 2008

The Euro Shop is a since 1966 held fair for investment goods trade. It is held every three years on the Messe Düsseldorf site and is considered the leading trade fair in the industry worldwide. The ideal sponsor of the fair is EHI Retail Institute .

history

The first EuroShop took place from June 11th to 15th, 1966 on the old exhibition grounds in the courtyard of honor . 331 exhibitors from 55 countries were represented. Around 29,000 trade visitors were guests and primarily obtained information on the subject of shopfitting , which dominated the first events. The “Modern Shops and Shop Windows” congress took place at the same time. Fundamental changes in the retail landscape were the impetus for founding EuroShop. From the mid-1960s onwards, self-service concepts had increasingly prevailed, especially in the food retail sector. At the same time, with the first discounters, new retail concepts competed with the traditionally brand-oriented supermarkets. As a result of these developments, retailers have an increasing need for opportunities to sharpen their own profile through measures, especially in shop fitting.

Until 1972 the EuroShop took place every two years. From 1975 onwards there was a three-year cycle. By the end of the 1990s, there were other offers for shop fitting that were of increasing importance for retail companies. Among them were z. B. Display advertising, lighting or exhibition stand construction. Due to the rapid development in information technology, IT, merchandise management and monitoring systems, article security and supply chain management were added, the life cycles of which were significantly shorter than the traditional offer at the fair. The trade fair responded to this with the creation of the “Retail Technology Forum”, which took place annually. It was part of EuroShop every three years. In 2002 EuroShop was fundamentally restructured. The fair was divided into four areas:

  • EuroConcept (shopfitting, store design, lighting, refrigeration units, building technology)
  • EuroSales (visual merchandising, POS marketing, display advertising)
  • EuroExpo (architecture, design, events)
  • EuroCIS (IT and security technology)

The newly created EuroCIS replaced the Retail Technology Forum. In 2014 there were already 2,229 exhibitors on 120,603 m² and recorded 109,496 visitors from 100 countries.

In 2015, with the C-star - Shanghai's International Trade Fair for Solutions and Trends all about Retail - a first offshoot of EuroShop was created abroad. In May 2016, 180 companies from 18 countries exhibited at the C-star. 7,600 trade visitors from 77 nations attended the trade fair. The C-star takes place annually.

Awards

A total of six awards will be presented at EuroShop 2017. These include, for example, the EuroShop Retail Design Award , which honors the best shops with the most successful concepts, or the Science Prize, with the EHI Foundation , which GS1 Germany recognizes for excellent scientific work (Bachelor, Master, dissertation). The prize is endowed with a total of 38,000 euros.

facts and figures

year Exhibitors Visitors Stand space
1966 331 28,762 19,614 m²
1968 387 28,419 25,249 m²
1970 454 40,582 33,164 m²
1972 478 41,393 39,198 m²
1975 522 40.710 37,867 m²
1978 560 45,514 40,701 m²
1981 597 45,742 41,966 m²
1984 760 61.202 43,896 m²
1987 943 80,541 60,888 m²
1990 1,120 100,640 79,842 m²
1993 1,473 91,436 95,430 m²
1996 1,508 100,967 90,856 m²
1999 1,587 92,377 96,524 m²
2002 1,595 92,532 98,907 m²
2005 1,652 90.963 94,843 m²
2008 1,895 104,766 106,871 m²
2011 2,036 107.273 107,971 m²
2014 2,229 109,496 116,579 m²
2017 2,368 113.906 127,598 m²

Web links

Commons : EuroShop  - collection of images, videos and audio files

Individual evidence

  1. C-star - Shanghai's International Trade Fair for Solutions and Trends all about Retail
  2. Retail Design Award
  3. EHI Foundation
  4. Structural data EuroShop 2017. Accessed on December 18, 2019 .