hageha

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The hageha (fair for Ha ndwerk, Ge advertising and Ha bunches) was a consumer show that from 1954 to 2014 in two annual basis at a trade fair location in the Rhineland-Palatinate Pirmasens took place. With around 60,000 visitors, the fair was the largest of its kind in south-west Germany. Until 2009 the organizer was Messe Pirmasens GmbH . From 2010 to April 2012 Mattfeldt & Sänger Marketing und Messe AG took over the support. The fair has been organized by Das AgenturHaus GmbH since 2012 ; at the same time the name was changed to hageha Pirmasens . In January 2016 the appointment was canceled in the same year and the end of the hageha was declared at the same time .

history

After the Pirmasens trade fair, which is geared towards the shoe industry, had looked for new ways to utilize the site due to the closure of many shoe businesses in the city, the idea of ​​a consumer fair was born in 1953, at which the Palatinate companies were to present their products. The trade fair prevailed after the first event in autumn 1954 and was held for the 20th time in October 2008 with 59,000 visitors. After a realignment and downsizing of the trade fair, 33,000 visitors came in October 2010. After the organizer of the 2010 trade fair - Mattfeldt & Sänger Marketing und Messe AG - initially canceled the 2012 event due to the commitment to fewer exhibitors, the event was transferred to Das AgenturHaus GmbH , which also holds trade fairs such as “fishing & hunting” in Pirmasens. and takes care of the "Kulinaria". As planned, the fair took place from October 31 to November 4, 2012 and two years later from October 29 to November 2, 2014.

In January 2016, the city of Pirmasens and Das AgenturHaus jointly declared that the fair had been canceled in autumn 2016 because the [...] necessary investments to create the appropriate infrastructure were not economically viable to a sufficient degree . There is a realignment in the event year 2017, which requires appropriate preparation ; a new name for the fair is also being sought.

Facts

Of the 30,000 m² covered area of ​​the exhibition center in the city of Pirmasens, seven halls with 20,000 m² and an outdoor area of ​​around 2,600 m² were used for the hageha. 1,700 parking spaces were available directly on the site. In 2010, 33,000 visitors were counted (after 65,000 visitors in 2006 and 2007 and 59,000 in 2008). The number of exhibitors was around 300 in 2008. In 2012, around 35,000 visitors came to the fair with 200 exhibitors.

Individual evidence

  1. ↑ Imprint of Messe Pirmasens GmbH ( Memento of the original from January 10, 2012 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. @1@ 2Template: Webachiv / IABot / www.messe-pirmasens.de
  2. ↑ Imprint Das AgenturHaus GmbH
  3. ↑ a b Repositioning should sustainably strengthen the consumer fair. (PDF; 186 kB), joint press release by Das AgenturHaus GmbH and the city of Pirmasens, January 20, 2016.
  4. ↑ Innovations, novelties and information "under one roof". (PDF; 12.8 MB) Report in RWT magazine, October 2008, p. 10.
  5. ↑ HaGeHa 2010 - "Dead said" consumer fair Pirmasens on the right path. Registration with the Chamber of Crafts of the Palatinate on November 3, 2010.
  6. ↑ a b HaGeHa 2012 in Pirmasens. (Outdated messe.ag website with rejection).
  7. ↑ "Hageha is Success". Interview: Martin Schmidt organizes the trade fair. Report in the Rheinpfalz of April 18, 2012, p. 19.
  8. ↑ Facts / data / figures. HaGeHa Pirmasens, accessed on January 22, 2016.
  9. ↑ Mathias Edrich: hageha 2008: Limitless variety now under one roof. ( Memento of the original from January 29, 2016 in the Internet Archive ) Info: The @1@ 2Template: Webachiv / IABot / www.rwt-magazin.com archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. Report in the rwt magazine from October 1st, 2008.
  10. ↑ Review: 35,000 visitors to the hageha. Erlebniswelt, December 2012 edition, p. 2.

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