Information broker

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Information providers (including information brokers) are private companies, against a fee , the research take of information ( information retrieval ). They were created as a consequence of the availability of online databases (see specialist database ).


The main task of the information broker is to examine the information deficit of a customer, to research the required data as quickly as possible, to select it and to present it in a customer-friendly manner. Large corporations therefore often have their own research departments. Medium-sized companies such as publishers, advertising agencies etc. with less capital can use the services of independent information brokers. In the Anglo-American world is Infobroker often organize in think tanks ( think tanks ).

Economic and financial information is the most requested information in the information market. With almost 10,000 commercially distributed, i.e. fee-based online databases and around 9,000 CD-ROM databases worldwide, the information broker must specialize in technical matters (e.g. chemical industry, patent system).

The services of the information broker are, however, used less often with the widespread knowledge about the possibilities of using online databases and the research possibilities on the Internet . The information brokers are also increasingly used not to search for information, but to methodically filter and structure the enormous amounts of information available ( information overload ). Information brokers can only operate economically if they expand their range of services to include value-added services (e.g. management consulting , training courses, web engineering ).


The job title information broker is new and not protected. Anyone can call themselves an Infobroker. The job description of the information broker existed before the internet in the form of a librarian , documentary or archivist . There are various training courses that impart the necessary skills: the training occupation of specialist for media and information services as well as the degree courses in information management and information science . A combination of information science and a specialist degree (e.g. engineering ) can also make sense in order to be familiar with the world of the relevant customers.


  • Alja Goemann-Singer u. a .: Research manual for economic information. Procedure, sources and practical examples . Springer 2004. ISBN 3-5402-1303-1
  • Interna up-to-date, self-employed as an information broker . Interna Aktuell 2004. ISBN 3-934662-66-8
  • Jutta Bachmann, The Information Broker: Search, view, present information . Addison-Wesley 2000. ISBN 3-8273-1703-7
  • Rainer Kuhlen u. a. (Ed.): Basics of practical information and documentation . KG Saur 2004. ISBN 3-598-11674-8
  • Mary Ellen Bates, Reva Basch (Ed.): Building & Running a Successful Research Business: A Guide for the Independent Information Professional . Cyberage Books 2003. ISBN 0-9109-6562-5
  • Michael Klems: Information broking: With an information broker through the networks and online . Bonn [u. a.]: Thonson, 1994 - XII, 344 pp. + disk. ISBN 3-929821-15-X
  • Sue Rugge, Alfred Glossbrenner, The Information Broker's Handbook . Mcgraw-Hill 1997. ISBN 0-0705-7870-2
  • Eleonore Poetzsch: Business Information - Online, CD-ROM, Internet . For Berlin-Brandenburg 2004. ISBN 3-935035-58-6
  • Eleonore Poetzsch: Information Retrieval - Introduction to Basics and Methods . E. Poetzsch Verlag 2006. ISBN 3-938945-01-X
  • Rainer Strzolka: Challenge and enrichment: information broking and technology transfer. About a largely hidden part of the information scene . In: Börsenblatt für den Deutschen Buchhandel 1985, No. 92, 3091–3093

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Associations and Organizations

Training in Germany