Multi-sensuality
Multisensuality describes the property of an object to be perceived with several senses, e.g. B. an apple is perceived by the sense of smell, taste, sight and touch. The word is derived from the Latin multus, meaning “a lot”, and sensus, meaning “sense, perception ”. Someone who advocates the assumption of multisensuality is a multisensualist, the position taken is called "multisensualism".
Most of our natural environment is multisensual. Exceptions are objects that cannot be perceived by the human senses (e.g. ionizing radiation or ultraviolet light) or objects that can only be perceived with a single sense (e.g. colorless gas that can only be smelled).
The cultural environment is also multisensual, but multisensuality is subject to control for social, aesthetic, economic or other reasons. This control task is primarily assigned to the architecture . The delimitation of an interior space by walls and ceilings as well as the use of windows, air conditioning systems, heating systems, etc. allow the light, sound, temperature or smell conditions to be controlled. Because z. If, for example, the interior of a supermarket is sealed off from darkness, noise and stench of the outside area, targeted multisensual customer approach is possible. For example, the products are presented in the right light, catchy feel-good music is played, the temperature is moderate and fragrance dispensers ensure a pleasant smell. Nevertheless, the sciences have so far limited themselves to describing and explaining architecture primarily as a visual object. In addition to the architecture, mobile rooms in automobiles, ships, planes or trains also allow multisensuality to be controlled.
Multisensuality, visual dominance and auditory turn
Current modern culture is believed to be dominated by the sense of sight. For example, there are numerous visual media (e.g. images, photography, film, writing, etc.), only a few audio media (e.g. radio) and no odor, taste or warmth media. In some cultural studies, e.g. B. in religious studies, an "acoustic" or "auditory turn" can be made out for several years. Cultural phenomena should be examined not only in terms of their visual, but also their acoustic properties. In contrast to these efforts to help a meaning gain more academic and social attention, the multisensual approach emphasizes the consideration of all relevant senses.
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- ↑ Archived copy ( memento of the original dated November 26, 2015 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice.
- ↑ http://www.design-report.de/DRMainFachartikelarchivDruckDetail.asp?artikelid=1000000820&action=print&object=DR&db=FAArchiv ( page no longer available , search in web archives ) Info: The link was automatically marked as defective. Please check the link according to the instructions and then remove this notice.
- ↑ Udo Tworuschka: The "deafness" of religious studies . In: Religious Studies in the Context of Asian Studies: 99 Years of Religious Studies teaching and research in Bonn . Münster 2009, ISBN 978-3-643-10332-1 , pp. 83-97.
