personalization
The word personalization means:
- the adaptation of products to individual needs, see Customizing (Economy)
- the adaptation of goods, information or services to an entity, see personalization (information technology)
- a strategy to promote tacit knowledge in a company, see personalization (knowledge management)
- assigning responsibility to individuals in a group, see personalization (politics)
- the assignment of human characteristics to an object or state of affairs, see anthropomorphism
- in history and political didactics, the attribution of responsibility for historical changes to individual actors, see personal history # personalization
- a cognitive bias where the cause of a problem is attributed to oneself, although other people or circumstances could be responsible, see personalization (psychology)