Seznam.cz

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Seznam
Website logo
Internet search engine and other online services
languages Czech, Slovak
operator seznam.cz, as
Registration optional, mandatory for some services
Annual income 2,834 mil. Kč (2012)
On-line 1996
https://www.seznam.cz/
Seznam headquarters in Prague

Seznam.cz is a Czech internet portal with a search engine from seznam.cz, as based in Prague . The biggest competitor for market share in the Czech Republic is Google , which could not hold its own in the Czech market until 2011 and did not introduce its services in the Czech Republic until 2006. Seznam means directory .

Around two thirds of the Czech population are online, use the nearly 30 services of Perseus, this includes e-mail addresses, domains, weather forecasts, dictionaries, the mapping service mapy.cz the news portal seznam zprávy and different social networks .

history

Seznam's founder, Ivo Lukačovič, founded the company in 1996. Since then, a dog has served as a distinguishing feature and mascot. First, Lukačovič introduced an online directory of his favorite Czech sites, after which the number of hits increased and the site became very popular. The founder decided to place the first advertisements on the site to finance his hobby. Lukačovič's friend, Pavel Zima, knew a lot about computers and thus helped keep the servers running smoothly. A Swedish venture capitalist later acted as financial supporter, but was unable to secure a majority in Seznam after the burst internet bubble .

In 2007 Seznam allied itself with the previous competitor Atlas.cz in order to secure market share and to become stronger.

Market share and success

The Czech language has a total of seven declension cases , for which the search engine has been optimized. In addition, the developers are concentrating on the domestic market, for example they introduced hiking trails in the map service.

In 2010 the Czech search engine had a market share of 53.2 percent, while Google only had 44 percent. It was not until 2011 that Google achieved a market share of 51 percent.

In 2013 the annual turnover was the equivalent of 106 million euros, the profit was 33.9 million euros.

Web links

Individual evidence

  1. ↑ a b c Why Google is a tot in the Czech Republic. In: sueddeutsche.de, April 2, 2015 (accessed April 30, 2015)
  2. ↑ The uprising of the little ones: Czech Internet search engines form an alliance against Google. In: radio.cz, August 10, 2007.
  3. ↑ Seznam continues to be the market leader for Czech-language websites - Google is catching up. In: radio.cz, September 6, 2010 (accessed April 30, 2015)
  4. ↑ Internet search engines : Google in the Czech Republic for the first time before Seznam. In: radio.cz, January 11, 2011 (accessed April 30, 2015)