Study on the economic situation of broadcasting in Germany
The study on the economic situation of broadcasting in Germany is a primary data survey carried out by Goldmedia GmbH on the employment and economic situation of broadcasting in Germany. The data collection is carried out on behalf of the state media authorities and has been created and published every two years since 1995 by the Bavarian State Center for New Media (BLM) . The structural development of broadcasting in the dual system presented by the data collection can serve as a basis for discussion in politics and society about the further development of the dual system.
the aim of the study
Media makers and users, as well as all those interested in the media, receive an insight into the current structure and economic situation of broadcasting at federal and state level through the publication. A number of tables and graphs provide information about the development of income, expenditure and employment in private television , private radio and public broadcasting . Separate country chapters also deal with the situation of broadcasting in the respective areas of responsibility of the state media authorities involved. The study also shows how broadcasters assess the current economic situation of their own company and the entire industry. There are also assessments of the current and future share of sales in the online area.
Measurement method
The study results are based on a primary data collection from all German private television and radio broadcasters, which are supplemented by a secondary analysis of the structure of public service broadcasting in Germany. In addition, there are all web radios and web TV stations registered with the state media authorities. The primary data raises the Gold Media GmbH in private radio and television providers by a standardized survey, which is conducted by mail. The program managers are requested to provide information on the employment structure and the company's economic data.
Web links
- WiLa website - all information about the study with current results, study archive and press reviews
- Revenues in TV and radio are growing rapidly - wuv.de, December 14, 2017
- Radio and television sales are growing at a high level - finanznachrichten.de, December 14, 2017
- Revenue from private broadcasters in Germany increased - horizont.at, December 14, 2017
- Press release on the results from Bavaria by BLM from December 13, 2017
- Press release on the results from Berlin / Brandenburg by mabb on December 20, 2017
- The results from Rhineland-Palatinate - lmk-online.de, December 18, 2017