Tourism Association Franconia

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Tourism Association Franconia
legal form registered association
founding 1904
Seat Nuremberg
main emphasis Tourism , marketing
Chair Joachim Herrmann
Managing directors Angelika Schäffer
sales 2,469,916 euros (2018)
Members 702 (2018)
Website www.frankentourismus.de

The Tourismusverband Franken e. V. is an umbrella organization for the tourism industry in the Franconian region .

tasks

The association acts as the umbrella organization for Franconian tourism in the Franconian region . The tasks include a. Marketing, market research, quality offensives, the development of funding programs and the representation of interests, advice and support for association members. For the members u. a. Further education and training courses as well as specialist conferences are offered.

The association provides information about product lines and a. in the fields of cities and culture, hiking, cycling and numerous other holiday and leisure activities.

Foreign marketing includes the main markets for city tourism: Austria, Switzerland, Italy and Great Britain, as well as the Dutch and Scandinavian markets for the holiday areas in particular. There are also measures in Belgium as well as in North America and Asia (China and South Korea). In addition to this, other countries are also included in the advertising measures, such as B. “The Franconian Cities”, study trips for representatives of the media and the travel industry, participation in workshops of the German National Tourist Board and by.TM as well as acquisition tours.

Areas

Areas (statistics as of 2018)
Tourist area Arrivals

total

Overnight stays Sales

in millions

Coburg-Rennsteig 266,987 916.374 354.60
Fichtel Mountains 585.230 1,379,960 590.80
Franconian Forest 256.425 806.852 199.30
Franconian Switzerland 450.353 1,040,530 323.90
Franconian Lake District 353,594 1,054,570 255.30
Franconian wine country 1,414,940 2,519,379 1,595.30
Hatred Mountains 149,324 346,406 78.70
Lovely Taubertal 358.976 1,089,886 319.90
Altmuehltal Nature Park 775.939 1,518,060 393.10
Nuremberg country 251.029 512,889 143.00
Upper Main Jura 212.187 672.074 176.10
Rhön 632,322 2,882,450 518.90
Romantic Franconia 865.279 1,574,029 594.30
Spessart mainland 873.594 2,298,652 863.00
City region of Nuremberg 2,462,494 4,523,831 2,772.30
Steigerwald 928.858 2,041,621 738.30

Source: Arrivals and Overnight Sales

Web links

Individual evidence

  1. a b c d Tourismusverband Franken e. V .: Annual Report 2018
  2. ↑ flip catalog. Retrieved April 11, 2020 .
  3. ^ Economic factor - Franconian Tourism Association. Retrieved April 11, 2020 .