Business communication
The term business communication is usually found in courses of study where it is possible to learn how to design corporate communication.
A distinction between the terms corporate communication and business communication has not been used so far, so that these terms are usually used synonymously.
However, the term economy covers a wider area than the term company , which only describes a subsystem of the economic system.
While the term corporate communication in the internal / external demarcation within the economic system emphasizes the subsystem "company" and thus leads to a one-sided perspective, the term "business communication" reflects an attitude that is equal to the other subsystems and individual subjects enables.
See also
courses
- Business communication at the HTW (University for Technology and Business) Berlin
- Social and business communication at the UdK Berlin (University of the Arts Berlin)
- Media management at the University of Applied Sciences Würzburg-Schweinfurt, Würzburg department
- International business communication at the University of the SDI Munich (University for Applied Languages)
- Business communication Chinese at the University of the SDI Munich (University for Applied Languages)
literature
- Brno, Gisela: Business Communication. Linguistic analysis of their oral forms . Tübingen. 2000. ISBN 3-484-31213-0
- Hillebrecht, Steffen: Kommunikation und Medien, Gernsbach: dbv 2009, p. 147ff., ISBN 978-3-88640-143-7