Yerevan Brandy Company
| Yerevan Brandy Company
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| legal form | Public company , subsidiary of Pernod Ricard |
| founding | 1877 |
| Seat | 0082, Yerevan , Zowakal Isakowi St. 2, Armenia |
| management | Ara Grigoryan |
| Number of employees | 500 |
| Website | www.ybc.am |
The Yerevan Brandy Company ( Armenian Երևանի կոնյակի գործարան Jerevani konjaki gortsaran ; Russian Ереванский коньячный завод Jerevanskij kon'jačnyj zavod ) is a brandy factory founded in 1877 in Yerevan , the capital of Armenia . Since 1998 she has been part of the Pernod Ricard group . The main product is the Ararat brandy. 85% of exports go to the Russian market.
history
The history of the factory begins in 1877 when the merchant Nerses Tairjanz founded a wine and liquor factory in Yerevan . Tairjanz sold it in 1899 for 50,000 rubles to the family business NL Schustow & Sons of the Russian merchant dynasty of the same name. During the World Exhibition in Paris in 1900, their brandy won the Grand Prix after a blind tasting and the right to call itself ' Cognac ', and not just ' Brandy '. Shortly after the establishment of the Armenian SSR , the company was nationalized (nationalized) in 1920. In 1948 the brandy department was spun off as the "Yerevan Cognac Factory" and in 1953 moved into its own representative building.
The products of this factory were unofficially known as "Armenian Cognac" because the term Cognac in the Soviet Union also referred to brandies that did not come from the region of the same name in France. The criterion was the manufacturing technique. Internationally, the Armenian Cognac is also known as Armenian Brandy . The products of the Yerevan cognac factory, however, were not an imitation of the French original. In addition to the varieties available in wholesale, there are also some that have been stored for 25, 30, 40 or 70 years. They achieve prices of many thousands or even ten thousand euros per bottle.
After Armenia's independence in 1991, the factory was deprived of its monopoly on high-quality brandies. In 1998 the company was privatized as a closed stock corporation and sold to the French Pernod Ricard group for US $ 30 million . Since then, the company has been marketed as the Yerevan Brandy Company in western countries and delivers directly to 25 countries.
Web links
Individual evidence
- ↑ a b Kieran Cooke: Spirited return for Armenian brandy. BBC News, June 8, 2004, accessed March 20, 2011 .
- ↑ In the Steps of Churchill. (No longer available online.) In: Russian Cigar Clan Magazine English Supplement, Volume I 2004. www.cigarclan.com, January 11, 2004, archived from the original on May 27, 2006 ; accessed on March 21, 2011 (English).
Coordinates: 40 ° 10 ′ 36 " N , 44 ° 29 ′ 49.8" E