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Enyce

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Enyce is an American hip hop fashion label owned by Liz Claiborne Incorporated [1]. The label was established in New York City in March of 1996 by Evan Davis, Lando Felix and Tony Shellman. The three co-founders had originally met while working for Seattle-based clothing brand International News [2]. Liz Claiborne acquired the company in February of 2004 for $114 million from Sports Brands International [3].

Clothing lines

  • Enyce
  • Lady Enyce
  • Eno
  • Lady Eno
  • Eno Kids
  • Eno Seniors
  • Eno Mako

Pronunciation

  • Enyce (the brand) is pronounced En-E-Che. However, the term originated as slang, pronounced En-Why-See. The name is a play on NYC where Enyce derives its roots.4

References

  1. ^ http://www.lizclaiborneinc.com/ourbrands/brand_enyce.htm
  2. ^ http://www.urb1.com/major-designers/enyce/index.html
  3. ^ http://www.findarticles.com/p/articles/mi_m1365/is_7_34/ai_112647829

4. http://www.enyce.com/lifestyle/home.html

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