Vertu

For other uses, see Vertu.

Vertu Ltd is a manufacturer of luxury mobile phones. Its CEO is Alberto Torres, and the Principal Designer is Frank Nuovo. It is an independently run fully owned subsidiary of the phone manufacturer Nokia.

Vertu is the first luxury communication company specialising in handcrafted mobile phone communication products. Vertu is headquartered in the United Kingdom with offices in Paris, New York, Beverly Hills, Singapore and Hong Kong. The company now employs over 250 employees in the fields of technology, sales, marketing, design, craftsmen and development people from across the globe.

All Vertu products are hand-crafted in a manufactury in the United Kingdom. Template:Notoc

Product lines

Signature

"Signature Collection" was the first Vertu product line. The design of its phones is inspired by expensive "Grand Complication" wristwatches.

Ascent

Ascent phones are inspired by the design of classic sports cars.

Diamond

Diamond vertu phones are their most expensive design.

Constellation

Constellation is their latest collection, inspired by classic aircraft, with some models sporting ceramic keypads.

Aerius

This is a line of bluetooth headsets which were designed by Jacob Jensen and are based on the Jabra JX10.

Python

Its a new range of Vertu phones launched for India. Only 26 phone's would be launched worldwide.

Cobra

This also part of the new range for India however only 8 phones will be launched worldwide. The price for the phone is around tag is $ 350,000 (Rs 1.59 Crore)

Specialties

Concierge Service

Vertu Concierge is a service specially designed for Vertu owners. Accessed through the dedicated ‘Concierge key’ at the side of every Vertu phone, the service comprises a team of specialists dedicated to delivering creative and relevant solutions to the needs of Vertu clients, 24 hours a day, seven days a week, depending on the language requested.

Distribution

Vertu is available in over 35 countries across Asia Pacific, Europe and the US, with over 300 retail outlets. Vertu products are sold in an exclusive selling environment. In many of the key shopping capitals of the world, Vertu can be found in its own branded stores, leading department stores and authorized retailers. Vertu’s flagship store opened in 2002 in Paris and then soon after in Singapore.

External links

• Vertu - official website
• Brand articles:
  • Vertu Is Its Own Reward (TIME Stylewatch article)
  • New Nokia Phones for Richie Rich (WIRED magazine)
  • Vertua - upwardly mobile (brandchannel)
• Reviews:
  • Vertu Signature 2006 Review (mobiledia.com)
  • Vertu Signature 2006 Specs (mobiledia.com)
  • Vertu review (mobile-review)
  • Vertu Constellation review (Sybarites)