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[[Image:TacodelMar.png|right|175px]]
{{Infobox Single |
'''Taco del Mar''' is a [[Seattle, Washington]] based [[Fresh Mex]] [[fast food restaurant chain]] that specializes in [[San Francisco burrito]]s. Since opening in Seattle on [[June 8]], [[1992]] by brothers James and John Schmidt, it has expanded into over 260 locations in the [[U.S.]] and [[Canada]]. It is known for its relaxed, seaside atmosphere.
| Name = Hustler Musik
| Cover =
| Artist = [[Lil Wayne]]
| from Album = [[Tha Carter II]]
| A-side =
| B-side =
| Released = [[January 10]], [[2006]]
| Format = [[CD single]], [[Digital download]]
| Recorded = [[2005]]
| Genre = [[Southern Hip Hop]]<BR>[[R&B]]<BR>[[Hip-Hop]]
| Length = 5:02
| Label = [[Young Money]]/[[Cash Money]]/[[Universal Music Group|Universal]]
| Writer = D.Carter
| Producer = TMIX & Batman
| Certification =
| Last single = "[[Don't Trip]]"<br>(2005)
| This single = "'''Hustler Musik'''"<br>(2006)
| Next single = "[[Shooter (song)|Shooter]]"<br>(2006)
| Misc =
}}


The name "Taco del Mar," meaning "taco of the sea" in [[Spanish language|Spanish]], refers to the chain's original specialty -- fish tacos. Like the larger [[Subway (restaurant)|Subway]] chain, the customer directs the preparation of their meal, requesting ingredients as it moves along an assembly line. A standard selection of [[San Francisco]] style Mexican ingredients is available, including wheat, flour, tomato, or [[spinach]] [[tortilla]]s, and fish, beef, pork, or chicken. Recently Taco del Mar has extended reach into cities like [[Edmonton]] becoming a popular food chain all over [[North America]].
"'''Hustler Musik'''" is the second [[single (music)|single]] from [[Lil Wayne]]'s [[2005]] [[album]] ''[[Tha Carter II]]''. Though very popular it failed to live up on the [[Billboard]] charts to other singles put out by [[Lil Wayne]]. The song received heavy airplay on [[eastcoast]] radio stations and moderate airplay elsewhere and a music video was also shot for it which also received moderate airplay. This song is also recognized by many as [[Lil Wayne]]'s best song. A remix was made sampling [[Anita Baker]]'s "Mystery"


==2008 franchisee lawsuit==
==Music video==
In 2007, Taco Del Mar announced that over 30 franchisees closed their restaurants.{{Fact|date=March 2008}} Taco Del Mar executives cited poor sales and bad locations as the cause of the closures. Previously Taco Del Mar closed restaurants throughout the Dallas and Boston markets due to poor financial performance.
The music video Was shot in [[New York City]] by [[Benny Boom]]. The music video features a colored "Hustler Musik" for the first half, and features the hook and first verse to the song "Money on My Mind" (also featured on his album ''Tha Carter II'') in which the video changes scenes and is portrayed in black and white.


However, a group of franchisees and Master Developers called The Truth About Taco Del Mar (citation needed)<ref>[http://www.bluemaumau.org/seeking_opinions_and_experiences_taco_del_mar Opinions & Experiences]</ref> charged that several Taco Del Mar executives took secret kickbacks from various suppliers that raised restaurant operating costs, hurting franchisee profitability and contributing to the store closures. There is no evidence of alleged kickbacks, further more Taco Del Mar founder James Schmidt said if there ever were kickbacks proven, the money would be returned to the Franchisee.<ref>[http://www.bluemaumau.org/comment/31483/posting_fulled_lies Response from Taco Del Mar founder James Schmidt]</ref> <blockquote>
==Chart information==
''There has not been one credible example of kickbacks ever brought to the attention of an attorney, posted here or any one else, that has come to my attention. If we were getting kickbacks and it was proven then franchisees would get money back, we disclose we do not get kickback so if we took them, then prove it and money will be returned - James Schmidt''<ref>[http://www.bluemaumau.org/comment/31483/posting_fulled_lies Response from Taco Del Mar founder James Schmidt]</ref>
{| class="wikitable"
</blockquote> The group also claims that Taco Del Mar intentionally removed former franchises from its uniform offering circular (UFOC) to mislead potential investors into purchasing restaurants from the franchise. In December 2007, <ref>[http://www.franchisetimes.com Franchise Times]</ref> reporter Julie Bennett conducted an investigation and found many franchisees outside of Washington and Oregon were losing money at Taco Del Mar<ref>[http://www.franchisetimes.com/content/story_result.php?article=00586 Franchise Times story]</ref>.
!align="left"|Chart (2006)
!align="left"|Peak<br />Position<small><ref>{{cite web|url=http://www.billboard.com/bbcom/retrieve_chart_history.do?model.vnuArtistId=352101&model.vnuAlbumId=758105|title=Lil Wayne - Artist Chart History |accessdate=April 14|accessyear=2008}}</ref></small>
|-
|align="left"|U.S. [[Billboard Hot 100|''Billboard'' Hot 100]]
|align="center"|87
|-
|align="left"|U.S. ''Billbooard'' [[Hot R&B/Hip-Hop Songs]]
|align="center"|26
|-
|align="left"|U.S. ''Billboard'' [[Hot Rap Tracks]]
|align="center"|16
|-
|}


Over 20 franchisees are currently preparing a class-action lawsuit to recover costs from Taco Del Mar Franchising Corp and Conrad & Barry Investments<ref>[http://www.bluemaumau.org/comment/27957/Re_How_long_until_people_have_had_enough www.bluemaumau.org]</ref>. In November 2007, Taco Del Mar Franchising Corp President David Huether resigned <ref> He has since been replaced by Kevin Hansen, who was previously the VP in charge of Development..[http://seattletimes.nwsource.com/html/businesstechnology/2004005469_tacodelmar10.html http://seattletimes.nwsource.com/html/businesstechnology]</ref>. Less than one month later, Neal Hollingsworth, Taco Del Mar's VP of Franchising Sales also resigned and left the [[Seattle, Washington|Seattle]]/[[Tacoma, Washington|Tacoma]] area. David Welts, who had worked closely with Neal at the company has since taken over his responsibilities. <ref>[http://seattlepi.nwsource.com/business/340334_taco20.html http://seattlepi.nwsource.com/business/340334_taco20.html]</ref>.
==References==
{{reflist}}


Failure rates of restaurants is commonly thought to be high. Recent studies have mitigated some of those assumptions, but still show three year failure rates of all restaurants to be about 61.4%, and that franchise restaurants fair slightly better than independently owned locations (http://www.allbusiness.com)


Taco Del Mar started with it's new fiscal year in October with many new changes in place and a very optimistic future. Many of the franchisee concerns that had been a part of the Truth about Taco Del Mar have been addressed through a new Franchisee Advisory Counci formed independantly of the company. Another group, the MDAC has been formed by the Master Developers to address concerns from the field as well. After 17 years at the helm, the company's founder and leader stepped down in August to work on other restaurant projects in the Seattle area. The management team led by COO Kevin Hansen will now take Taco Del Mar and it's new brand for emerging markets, Del Mar's Baja Mexican forward into a new era. Renewed and reformulated focus on franchise and business partners, site selection, demographic analysis, and menu programming will allow the company to move forward again into new markets. We plan on becoming a major player in the burrito ballgame in the Midwest, East Coast and the Southeast, just as we have been in the West for nearly 2 decades.
{{Lil Wayne}}


==2008 explosion in Vancouver==
⚫
[[Category:2006 singles]]
During the early morning hours of [[February 13]] [[2008]], a Taco del Mar franchise in [[Vancouver]], [[British Columbia]] was destroyed by a large explosion which damaged several nearby businesses. Police confirmed that the blast was caused by an [[arson]]ist who had placed an [[accelerant]] inside the restaurant, then set it on fire.<ref>[http://winnipegsun.com/News/Canada/2008/02/13/4845243.html Winnipeg Sun: Police confirm arson was the cause of explosion in Vancouver]</ref> The motive for this act is currently not publicly known.<ref>[http://www.cbc.ca/canada/british-columbia/story/2008/02/14/bc-taco-blast-owners.html CBC: Vancouver police ID suspect in taco shop arson, Owners still wondering why their restaurant was targetted]</ref>
⚫
[[Category:Lil Wayne songs]]
[[Category:Music videos directed by Benny Boom]]


Manjeet Nanda, one of the co-owners of the bombed restaurant, was later found dead of an apparent suicide. In an interview, she indicated that she originally intended to sell the franchise before it was destroyed.<ref> Recent actions by Harjit Nandha's insurance company indicate that his wife may have been involved in the arson, as numerous calls were made to a relative and his friend who was the supposed arsonist.[http://www.ctvbc.ca/servlet/an/local/CTVNews/20080217/BC_Tacodelmarr_Suicide_080217/20080217/?hub=BritishColumbiaHome Bombed Taco Del Mar owner found dead, CTV, Feb. 17 2008]</ref>
{{hip-hop-song-stub}}

== References =='''NEW DEVELOPMENTS FOR 2009'''''Italic text''
{{Reflist}}Taco Del Mar started with it's new fiscal year in October with many new changes in place and a very optimistic future. Many of the franchisee concerns that had been a part of the Truth about Taco Del Mar have been addressed through a new Franchisee Advisory Counci formed independantly of the company. Another group, the MDAC has been formed by the Master Developers to address concerns from the field as well. After 17 years at the helm, the company's founder and leader stepped down in August to work on other restaurant projects in the Seattle area. The management team led by COO Kevin Hansen will now take Taco Del Mar and it's new brand for emerging markets, Del Mar's Baja Mexican forward into a new era. Renewed and reformulated focus on franchise and business partners, site selection, demographic analysis, and menu programming will allow the company to move forward again into new markets. Ths company plans on becoming a major player in the burrito ballgame in the Midwest, East Coast and the Southeast, just as they have been in the West for nearly 2 decades.
'

==External links==
* [http://www.tacodelmar.com/ Official site]
* [http://www.eTacoDelMar.com/ Online ordering site]
* [http://www.franchisetimes.com/content/story_result.php?article=00586 Franchise Times article Taco Del Mar: No Day at the Beach for Franchisees]
* [http://www.bluemaumau.org/seeking_opinions_and_experiences_taco_del_mar Discussion from Truth About Taco Del Mar Franchisees]
* [http://www.redding.com/news/2008/jan/29/taco-del-mar-closes-doors/ Taco Del Mar closes doors]
* [http://seattletimes.nwsource.com/html/businesstechnology/2004005469_tacodelmar10.html Taco Del Mar's president steps down]
* [http://seattlepi.nwsource.com/business/340334_taco20.html Neal Hollingsworth, Taco Del Mar's VP of Franchising, resigns]

[[Category:Companies established in 1992]]
[[Category:Fast-food chains of the United States]]
[[Category:Fast casual restaurants]]
[[Category:Food companies of the United States]]
⚫
[[Category:Mexican restaurants]]
⚫
[[Category:Restaurant chains]]
[[Category:Restaurants in Washington]]

Revision as of 06:25, 11 October 2008

File:TacodelMar.png

Taco del Mar is a Seattle, Washington based Fresh Mex fast food restaurant chain that specializes in San Francisco burritos. Since opening in Seattle on June 8, 1992 by brothers James and John Schmidt, it has expanded into over 260 locations in the U.S. and Canada. It is known for its relaxed, seaside atmosphere.

The name "Taco del Mar," meaning "taco of the sea" in Spanish, refers to the chain's original specialty -- fish tacos. Like the larger Subway chain, the customer directs the preparation of their meal, requesting ingredients as it moves along an assembly line. A standard selection of San Francisco style Mexican ingredients is available, including wheat, flour, tomato, or spinach tortillas, and fish, beef, pork, or chicken. Recently Taco del Mar has extended reach into cities like Edmonton becoming a popular food chain all over North America.

2008 franchisee lawsuit

In 2007, Taco Del Mar announced that over 30 franchisees closed their restaurants.[citation needed] Taco Del Mar executives cited poor sales and bad locations as the cause of the closures. Previously Taco Del Mar closed restaurants throughout the Dallas and Boston markets due to poor financial performance.

However, a group of franchisees and Master Developers called The Truth About Taco Del Mar (citation needed)[1] charged that several Taco Del Mar executives took secret kickbacks from various suppliers that raised restaurant operating costs, hurting franchisee profitability and contributing to the store closures. There is no evidence of alleged kickbacks, further more Taco Del Mar founder James Schmidt said if there ever were kickbacks proven, the money would be returned to the Franchisee.[2]

There has not been one credible example of kickbacks ever brought to the attention of an attorney, posted here or any one else, that has come to my attention. If we were getting kickbacks and it was proven then franchisees would get money back, we disclose we do not get kickback so if we took them, then prove it and money will be returned - James Schmidt[3]

The group also claims that Taco Del Mar intentionally removed former franchises from its uniform offering circular (UFOC) to mislead potential investors into purchasing restaurants from the franchise. In December 2007, [4] reporter Julie Bennett conducted an investigation and found many franchisees outside of Washington and Oregon were losing money at Taco Del Mar[5].

Over 20 franchisees are currently preparing a class-action lawsuit to recover costs from Taco Del Mar Franchising Corp and Conrad & Barry Investments[6]. In November 2007, Taco Del Mar Franchising Corp President David Huether resigned [7]. Less than one month later, Neal Hollingsworth, Taco Del Mar's VP of Franchising Sales also resigned and left the Seattle/Tacoma area. David Welts, who had worked closely with Neal at the company has since taken over his responsibilities. [8].

Failure rates of restaurants is commonly thought to be high. Recent studies have mitigated some of those assumptions, but still show three year failure rates of all restaurants to be about 61.4%, and that franchise restaurants fair slightly better than independently owned locations (http://www.allbusiness.com)

Taco Del Mar started with it's new fiscal year in October with many new changes in place and a very optimistic future. Many of the franchisee concerns that had been a part of the Truth about Taco Del Mar have been addressed through a new Franchisee Advisory Counci formed independantly of the company. Another group, the MDAC has been formed by the Master Developers to address concerns from the field as well. After 17 years at the helm, the company's founder and leader stepped down in August to work on other restaurant projects in the Seattle area. The management team led by COO Kevin Hansen will now take Taco Del Mar and it's new brand for emerging markets, Del Mar's Baja Mexican forward into a new era. Renewed and reformulated focus on franchise and business partners, site selection, demographic analysis, and menu programming will allow the company to move forward again into new markets. We plan on becoming a major player in the burrito ballgame in the Midwest, East Coast and the Southeast, just as we have been in the West for nearly 2 decades.

2008 explosion in Vancouver

During the early morning hours of February 13 2008, a Taco del Mar franchise in Vancouver, British Columbia was destroyed by a large explosion which damaged several nearby businesses. Police confirmed that the blast was caused by an arsonist who had placed an accelerant inside the restaurant, then set it on fire.[9] The motive for this act is currently not publicly known.[10]

Manjeet Nanda, one of the co-owners of the bombed restaurant, was later found dead of an apparent suicide. In an interview, she indicated that she originally intended to sell the franchise before it was destroyed.[11]

== References ==NEW DEVELOPMENTS FOR 2009Italic text

  1. ^ Opinions & Experiences
  2. ^ Response from Taco Del Mar founder James Schmidt
  3. ^ Response from Taco Del Mar founder James Schmidt
  4. ^ Franchise Times
  5. ^ Franchise Times story
  6. ^ www.bluemaumau.org
  7. ^ He has since been replaced by Kevin Hansen, who was previously the VP in charge of Development..http://seattletimes.nwsource.com/html/businesstechnology
  8. ^ http://seattlepi.nwsource.com/business/340334_taco20.html
  9. ^ Winnipeg Sun: Police confirm arson was the cause of explosion in Vancouver
  10. ^ CBC: Vancouver police ID suspect in taco shop arson, Owners still wondering why their restaurant was targetted
  11. ^ Recent actions by Harjit Nandha's insurance company indicate that his wife may have been involved in the arson, as numerous calls were made to a relative and his friend who was the supposed arsonist.Bombed Taco Del Mar owner found dead, CTV, Feb. 17 2008

Taco Del Mar started with it's new fiscal year in October with many new changes in place and a very optimistic future. Many of the franchisee concerns that had been a part of the Truth about Taco Del Mar have been addressed through a new Franchisee Advisory Counci formed independantly of the company. Another group, the MDAC has been formed by the Master Developers to address concerns from the field as well. After 17 years at the helm, the company's founder and leader stepped down in August to work on other restaurant projects in the Seattle area. The management team led by COO Kevin Hansen will now take Taco Del Mar and it's new brand for emerging markets, Del Mar's Baja Mexican forward into a new era. Renewed and reformulated focus on franchise and business partners, site selection, demographic analysis, and menu programming will allow the company to move forward again into new markets. Ths company plans on becoming a major player in the burrito ballgame in the Midwest, East Coast and the Southeast, just as they have been in the West for nearly 2 decades.

'

External links

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