List of Australian state and territory slogans

The following is a list of Australian state and territory slogans. Many can be found on motor vehicle licence plates.

• New South Wales - First State (previously The Premier State), Towards 2000
• Victoria - Garden State, The Place to Be, On the Move
• Queensland - Sunshine State, "Smart State", Beautiful one day perfect the next
• Western Australia - The Real Thing (previously Golden State, State of Excitement, Be touched by nature)
• South Australia - Festival State, Better by Bike, The Wine State
• Tasmania - Apple Isle,Holiday Isle, Natural State, Explore the Possibilities
• Australian Capital Territory - Nation's Capital (previously Heart of the Nation)
• Northern Territory - Outback Australia