GB Glace: Difference between revisions
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'''GB Glace''', owned by the Anglo-Dutch company [[Unilever]], is the largest [[ice cream]] company in [[Sweden]]. |
'''GB Glace''', owned by the [[United Kingdom|Anglo]]-[[Netherlands|Dutch]] company [[Unilever]], is the largest [[ice cream]] company in [[Sweden]]. |
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== Nogger Black controversy == |
== Nogger Black controversy == |
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Revision as of 02:45, 23 May 2005
GB Glace, owned by the Anglo-Dutch company Unilever, is the largest ice cream company in Sweden.
Nogger Black controversy
In 2005, the Swedish company was criticized by the Centre Against Racism after launching an advertising campaign introducing their new line of ice cream bars, the Nogger Black, which is an addition to their existing "Nogger" ice cream product. The original Nogger is a vanilla ice cream bar with a nougat filling and chocolate shell, where the Nogger Black substitutes toffee in lieu of the nougat center and encases the bar in a salty black licorice outer shell rather than chocolate, hence the name Nogger Black. Petronella Warg, GB Glace's information officer, reported that the first Nogger ice cream bar had been marketed since 1979, its name derived from the nougat filling.
Salty black licorice treats are a favorite amongst those from the Nordic region. See also: Salmiakki.
References
- MooLatte, Bested: Please welcome an even more race-baiting ice cream product
- Ice cream giant slammed for "racist" ads
- Ice cream names cause debate - are the names racist or Nazi codewords?