Applied Psychology
Applied psychology is a summary of all sub-disciplines of psychology that deal with the application of psychological knowledge in practice. It goes back to William Stern and is an expression of the effort to scientifically describe and explain everyday phenomena on the basis of psychology . Scientific psychology initially saw itself as experimental basic psychology (the first name of the specialist society was "Society for Experimental Psychology", see German Society for Psychology ). With the orientation towards the application of psychological knowledge, an opposite pole should be consciously created.
Today, the various fields of application as sub-fields of psychology have specialized and emancipated to such an extent that a unified discipline of “applied psychology” can no longer be sensibly assumed (an “applied psychologist” could no longer master all fields of application). Today there is both basic and application-oriented research within the application areas.
The corresponding chairs, which used to be found in teaching, especially at smaller universities to cover the entire field of psychology, are increasingly giving way to specialized chairs.
Areas of application of psychology
The German Society for Psychology speaks of "application areas" which have developed as specializations from "applied psychology":
- Clinical Psychology
-
Business psychology
- The following four are used alone or in various combinations, e.g. B. A & B & O or A&O or A&I, also not always used uniformly with regard to the definitions and interrelationships and sometimes overlapping:
- A rbeitspsychologie incl. I ngenieurpsychologie
- O rganisationspsychologie in the economic context ( B etriebspsychologie )
- Financial psychology
- Leadership psychology
- Market Psychology incl. Trading psychology , consumer psychology , psychology of selling and advertising psychology
- educational Psychology
- Peace psychology
- Community psychology
- Geriatric psychology
- Health psychology
- Media psychology
- Military psychology
- Music psychology
- Political psychology
- Legal psychology
- Religious Psychology
- School psychology
- Sports psychology
- Environmental psychology
- Traffic psychology