Back journal directly
| Back journal directly
|
|
|---|---|
| description | Trade magazine |
| publishing company | Inger Verlagsgesellschaft (Germany) |
| Headquarters | Osnabrück |
| First edition | 2010 |
| Frequency of publication | quarterly |
| Sold edition | <230 copies |
| (IVW Q4 / 2018) | |
| Editor-in-chief | Dirk Waclawek |
| editor | Trond Patzphal |
| Web link | baeckerwelt.de |
| Article archive | abonet.baeckerwelt.de |
| ISSN (print) | 2192-1342 |
Back Journal direkt is a German-language , supraregional specialist magazine that is distributed in Germany , Austria and Switzerland . The target group are all employees in sales in the baking industry. The magazine is published four times a year by Inger Verlagsgesellschaft , which specializes in publications in the bakery trade . The responsible editor-in-chief is Dirk Waclawek. The magazine was first published in autumn 2010 and has been quarterly since 2011. With the May 2018 issue, the magazine was revised in terms of content and layout .
In terms of content, the magazine deals with the current requirements for bakery salespeople and provides information on the presentation of offers, customer loyalty , raw materials knowledge and hygiene , among other things . Furthermore, owners receive information on further and training tools as well as practical tips for dealing with customers and sales.
According to the IVW , an edition of 3500 copies was printed, the circulation is 2998 copies. Distribution is mostly free of charge, around 230 items are sold.
Web links
Individual evidence
- ↑ Back Journal :: Contact. Retrieved January 25, 2019 .
- ↑ Title display | Information community to determine the distribution of advertising media. Retrieved on January 25, 2019 .