Bush (beer)
Bush is a Belgian beer brand. There are several types of Bush beer, but the most popular one is an amber-colored, top-fermented beer, which has the distinct taste of malt. Also known as Bush 12, its official name is now "Amber Bush Beer". It has an alcohol content of 12%, making it one of the strongest beers in the world. You can read on its label that it is the strongest beer in Belgium ("The strongest Belgian beer") . The beer was developed by the Dubuisson brewery and is also (still today) brewed by them in Pipaix .
In some countries the Bush is also marketed as Scaldis .
history
In 1933, a year after the children Alfred and Amédée Dubuisson took over their parents' brewery, they decided to compete with the Englishmen, who were already well placed on the market for higher-proof beers (6.7% - 8% alcohol). This is how the Dubuisson brothers invented Bush beer. In order to compete with the English, the beer had to be given an English name, so the name was simply translated into English. The term “Dubuisson Bière” became the name “Bush Beer” . In the USA, however, the Bush beer was sold under the name Scaldis (small forest).
In 1998 the name changed from "Bush Beer" to " Amber Bush" (Bush ambrée) , which is the characteristic color of the beer.
Bush assortment
- Light beer with 10.5%
- Amber Bush (Traditional Bush Beer): 12%
- The Christmas Bush beer: 12%
- The Premium Bush Beer: 13%
- The Prestige Bush beer: 13.5%
- Bush 7: Bush with an alcohol content of 7.5%. Production recently stopped.
Awards
- Medals won in 1935 and 1937 in Brussels and in 1937 in Paris (highest award)
- Gold medal at the European Olympic Games in Brussels in 1962 and in Lisbon in 1985
- Gold medal in Amsterdam in 1992
- The "Coq de Cristal" in 1997 in Libramont
- Gold medal and first place at the World Championships in Chicago (USA) in 1998
- Awarded the best beer in its category at the Eurobier 1999 trade fair
- Seal of approval for the Belgian family beers