Ethical fashion

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Ethical fashion , fair fashion or slow fashion are terms that describe a concept of ethically and ecologically correct industrial clothing production. Similar to social fashion , eco fashion or eco fashion , ethical fashion tries to achieve a symbiosis of fashion with human production and environmental compatibility. The terms slow fashion and fair fashion emerged as opposites to the term fast fashion . The terms are used for sustainable, environmentally friendly clothing produced under fair conditions and summarize clothing made from ecologically degradable materials without using chemicals and under fair production conditions. Manufacturers of “fair clothing” state that materials such as organic cotton or natural fibers are often used here and synthetic fibers such as polyester are largely avoided.

Principles of social clothing making

Decisive for the conditions for the production of ethical fashion are the requirements of the non-profit association TransFair (recognizable by the fair trade seal ). For the producers, this means, among other things, guaranteed purchase prices. The further processing of the cotton in sewing shops takes place under humane conditions. In the meantime, almost all suppliers rely on cotton from 100% organic cultivation. Child labor and exploitation in so-called sweat shops is prevented in the manufacturing process and the use of organically grown cotton (so-called organic cotton ) is mandatory. Various textile seals such as the green button should also make it easier for customers to recognize them.

Social fashion

In some countries, some brands try to produce under socially and ecologically sound conditions. While Germany knows how to play a pioneering role with regard to environmental protection, the spread of the concept of ethical fashion (ie also social fashion, eco fashion, sweatshop- free fashion) is still in its infancy.

In the meantime, the retail chains Lidl also offer Transfair -certified products. The Otto Group also offers cotton clothing under the label " Cotton made in Africa " according to eco-social criteria. According to Transfair managing director Overath, however, developments in Germany are still at the beginning. " Peek & Cloppenburg and C&A have to get on board properly."

Lidl was charged with unfair competition on April 6, 2010 by the Hamburg consumer center at the Heilbronn district court. Lidl advertises with its suppliers in Bangladesh with particularly fair working conditions. However, there are inadequate social standards, as studies confirm.

Ethical Fashion Certification

In the textile industry , the number of organizations with the common goal of achieving improvements along the entire textile supply chain is increasing all the time. Among other things, the Greenpeace Detox campaign , which was founded in 2011, shows the general interest of companies in the fashion industry in a more sustainable future: Around 15% of companies in the international textile market (76 signatories) are continuously working to remove harmful substances from harmless substances by 2020 replace. In the Alliance for Sustainable Textiles, founded on October 16, 2014, German companies are also committed to a visible improvement in the working and living conditions of the textile industry in the producing countries. Since around 90% of the fashion bought in Germany comes from countries such as Turkey , Bangladesh and China , there is a mutual dependency. The 185 signatories of the initiative have made a binding commitment to pursue the goals set out in the action plan and are working on efficient methods to combat unsustainable behavior. In addition, numerous fashion manufacturers take advantage of the option of certification - for example, over 100,000 certificates for millions of textile products have now been awarded to companies that have voluntarily submitted to a pollutant test by Oeko-Tex Standard 100.

See also

literature

  • Elisabeth Dostert: Correctly dressed. Made of silk, cashmere - or old plastic bottles? How founders, corporations and discounters conquer a new market. In: Süddeutsche Zeitung , July 3, 2012, p. 20.
  • Stephan Sigg: Emma's Faire FashionShow , children's book, MvG, Aachen 2013, ISBN 978-3-88916-311-0

Web links

Individual evidence

  1. ↑ Slow Fashion: This is what defines sustainable fashion at Spiegel Online , March 20, 2019
  2. ↑ "SLOW FASHION": How green can a shirt be for 2.99 euros? FAZ, August 4, 2019
  3. ↑ Greenality: Organic Cotton ( Memento of the original from October 27, 2012 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. . Retrieved October 1, 2012. @1@ 2Template: Webachiv / IABot / www.greenality.de
  4. ↑ Green Shirts: Eco-fair production . Archived from the original on August 20, 2014. Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. Retrieved April 15, 2014. @1@ 2Template: Webachiv / IABot / green-shirts.com
  5. ↑ Spiegel.de: Eco-guerrilla is fighting for the t-shirt revolution . Retrieved March 28, 2010.
  6. ↑ http://www.tagesschau.de/wirtschaft/lidl132.html ( Memento from April 11, 2010 in the Internet Archive )
  7. ↑ The Importance of Certification in the Fashion Industry . Retrieved October 19, 2016.