Co-printing business

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The co-printing business is a concept developed by the publisher Walter Janka during the times of divided Germany , in which a joint editorial project was printed by GDR and FRG publishers in the east - albeit with two different imprints . This started a later profitable business for the publishers in both countries: In times of foreign exchange shortages in the East, for example, open costs to western publishers were settled, which arose through the acquisition of licenses for the publication of authors who were under contract with the western publishers. On the one hand, this made it possible for West German and / or Western authors to be published in the east - on the other hand, the western publishers could have books produced in the east at lower costs.

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