Nicola Marsden

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Nicola Marsden (* 1968 ) is a German professor for socioinformatics at Heilbronn University , Faculty of Informatics (IT).

Live and act

Nicola Marsden completed a diploma course in psychology at Saarland University . She then worked in personnel and organizational development with a focus on personal and organizational change processes in the context of new IT systems. In 1996 she started her own business as a management consultant and accompanied the system changes in several newspaper houses. At the same time, she was doing her doctorate on “Stereotypes about Internet users”.

Marsden combines insights from psychology, software engineering , design research, and organizational behavior to improve collaboration and drive innovation in technology development. Her research is based on a combination of experience in both academia and industry, often with a gender or cross-cultural perspective.

Marsden has been at Heilbronn University since 2002. From 2004 to 2007 she was dean of the Faculty of Technology II and from 2010 to 2015 she was equal opportunities officer. She was significantly involved in several joint projects: Gender. Knowledge. Computer science. Network for the research transfer of interdisciplinary knowledge on gender and computer science (GEWINN), in the development of the e-learning and networking platform for IT experts IT & me, or in the context of the Federal Garden Show 2019 at the real laboratory BUGA: log.

Volunteering

From 2002 to 2005, Nicola Marsden was a board member of the association “Women give technology new impulses” and the “Competence Center Women in Information Society and Technology”. Since 2018 she has been a member of the Executive Board of the Competence Center Technology-Diversity-Equal Opportunities .

She is a member of the Advisory Board of the European project EQUAL-IST (Gender Equality Plans for Information Sciences and Technology Research Institutions).

Fonts (selection)

  • 2017: users, target groups, personas. Access to people in human-technology interaction. In Birgitta Wrede, Ute Kempf (Ed.), Gender Effects. How women shape the technology of tomorrow. IZG research series Volume 19, 45-60.
  • 2019: With Michael Ahmadi, Anne Weibert, Rebecca Eilert, Volker Wulf. Hacking Masculine Cultures - Career Ambitions of Female Young Professionals in a Video Game Company. ACM Annual Symposium on Computer-Human Interaction in Play
  • 2020: With Michael Ahmadi, Anne Weibert, Rebecca Eilert, Volker Wulf. Feminist Living Labs as Research Infrastructures for HCI: The Case of a Video Game Company. SIGCHI Conference on Human Factors in Computing Systems (CHI '20) (CHI PLAY'19), FP 8433, 1–14. doi: 10.1145 / 3311350.3347186

Web links

Individual evidence

  1. Prof. Dr. Nicola Marsden - Heilbronn University. Retrieved May 1, 2020 .
  2. Competence Center Technology-Diversity-Equal Opportunities eV: GEWINN # Gender.Wissen.Informatik.Netzwerk // People. Retrieved on May 1, 2020 (German).
  3. IT & me - platform for IT experts. Retrieved May 1, 2020 .
  4. BUGA: log. Retrieved May 1, 2020 .
  5. EQUAL-IST Advisory Board. Retrieved May 1, 2020 .