Not giving in
| Not giving in | |
|---|---|
 |
|
| Rudimental feat. John Newman & Alex Clare | |
| publication | November 18, 2012 |
| length | 4:01 |
| Genre (s) | Drum and bass |
| Label | Asylum Records |
| album | Home |
Not Giving In is a song by the British quartet Rudimental in collaboration with John Newman and Alex Clare . The song was first released on November 18, 2012 in Great Britain on the Asylum Records label and hit the charts in several countries before it was officially released.
Music video
The official music video was posted online on October 17th, 2012 on the YouTube channel Rudimentals. This video, directed by Josh Cole, is about Mouse , a multiple breakdancing world champion and longtime friend of director Josh Cole, and his fictional brother. While Mouse discovered breakdancing for himself and fought for a large fan base, his brother took a wrong turn. He beats up another boy and is shot by a third after the fight. The scenes take place in parallel. The clip was shot entirely in Manila , and all of the actors are from this city.
reception
Charts
The single reached number 42 in Australia, number 20 in Belgium (Flanders) and number 98 in the Nederlandse Top 100 before it was released .
criticism
Not Giving In was received largely positively by critics . According to a writer from AltSounds , the song would be uplifting with its mix of live instruments, beats, and “soulful” voices from Clare and Newman. Digital Spy’s Lewis Corner also had a positive opinion:
“John Newman declares in his smooth tone, richer than a double chocolate pud and just as satisfying. Rudimental may not have delivered a game changer, but when your sound is still this fresh, why bother? "
“John Newman proclaims in his soft voice, richer than a double chocolate pudding and just as filling. Rudimental may not have delivered a groundbreaking song, but if the sound still sounds so fresh, why complain? "
Individual evidence
- ↑ Rudimental video 'Not Giving In' feat. John Newman & Alex Clare. Music-News.com, October 8, 2012, accessed November 5, 2012 .
- ^ Pre-order: Not Giving In (feat. John Newman & Alex Clare) - EP. In: iTunes . Apple Inc., accessed November 5, 2012 .
- ↑ RudimentalUk: Rudimental - "Not Giving In" ft. John Newman & Alex Clare [Official Video]. YouTube , October 17, 2012, accessed November 5, 2012 .
- ↑ a b VIDEO: Rudimental feat. John Newman & Alex Clare - 'Not Giving In'. (No longer available online.) AltSounds, archived from the original on November 2, 2012 ; Retrieved November 5, 2012 . Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice.
- ↑ Chart sources: AUS BE F NED
