Oil of Olaz

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Former Oil of Olaz logo

Olaz (formerly Oil of Olaz ; abroad also Oil of Olay or Olay ) is a brand name for face care products from the Procter & Gamble group . In Germany the brand has a market share of 4.4% and is thus in third place behind Nivea with 16.8% and L'Oréal with 5.9%. Estimated annual sales worldwide in 2009 were $ 2.8 billion.

For some time now, the company has only been operating as Olaz , while the addition Oil of is dispensed with.

Test results

In a test in issue 5/2002 of the magazine test of Stiftung Warentest cut Oil of Olay Total Effects Time resist "good" (2.2) from. In the 2/2004 issue of test magazine, the packaging of the same product was given the dubious title “trash packaging”. In the 5/2006 issue, the Oil of Olaz Complete Moisturizing Cream with UV Protection Day only achieved the grade “poor” because the sun protection turned out to be insufficient.

parody

The product was parodied by Otto Waalkes in a sketch with an advertisement for Eul of Olaf .

Web links

Individual evidence

  1. tu-ilmenau.de , p. 6
  2. Test anti-age creams Stiftung Warentest 5/2002
  3. Garbage packaging Oil of Olaz Stiftung Warentest 2/2004
  4. Test face creams with UV protection, Stiftung Warentest 1/2006
  5. superrtl.de