PeerIndex
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|---|---|
| We value social | |
| Online service - social network | |
| languages | English |
| founder | Azeem Azhar, Ditlev Swan Wing, Bill Emmott |
| Registration | Yes |
| On-line | February 2010 (currently active) |
| http://www.peerindex.com | |
PeerIndex (English peer: look, peek, stare) is a company based in London , Great Britain , which uses the analysis of social networks (for example: Twitter and Facebook ) to create user ratings ( reputation ).
PeerIndex is very similar to Klout and the system is currently running in a beta version . Founders: Azeem Azhar, Ditlev Schwanenflügel and Bill Emmott.
It is therefore a largely fully automatic electronic service for measuring the online reputation of people. The algorithms that PeerIndex uses to build a person's reputation are not public.
PeerIndex
The PeerIndex (PeerIndex Score) scale ranges from 1 to 100 and is intended to reflect and document a person's “online reputation” (maximum value 100). Example: Barack Obama has a PeerIndex of 83. Michelle Obama has a PeerIndex of 91. One of the founders of PeerIndex, Azeem Azhar (CEO of PeerIndex), a score of 68.
method
Among other things, PeerIndex supposedly evaluates the number of friends, the activities and the number of recommendations in various social networks. The fewer activities and the lower the reaction to these activities, the lower the PeerIndex is. The registration on PeerIndex and the number of joint contacts listed on PeerIndex should also have a significant influence on the score.
The extent to which search engines will use the social network and PeerIndex or Klout as relevance providers for their own scores in the future is not yet foreseeable.
PeerPerks
PeerPerks are rewards for social activities (slogan PeerIndex: "Rewards for being social"). Interested companies can present users who are particularly attractive to them with discounts, raffles and other special offers and presumably want to benefit from the high social status of these users on the Internet in this way. These offers are currently aimed primarily at users in Great Britain and the USA.
criticism
- By measuring the quantity of social network activity through PeerIndex, quality is largely neglected.
- PeerIndex also measures the score of non-registered people.
- PeerIndex also evaluates non-existent persons ( pseudonyms ) if they appear on the network. A pseudepigraphy is not recognized by PeerIndex. You can only register with PeerIndex with a functioning e-mail address or via a social network, which, however, is not verified personally .
- Due to the unknown ratings and the focus on the English-speaking network (UK and USA), PeerIndex is not representative of a person's real reputation in the Internet community.
- PeerIndex is a service provider within the meaning of the European Directive 2000/31 / EC. PeerIndex does not publish any information on the "PeerIndex.com" website that would enable the user to contact the service provider quickly and to communicate with him directly and efficiently (for example on the legal form of the company, responsible management, supervisory authority, company register number, etc.) and has only been giving a physical address since spring 2013.
Web links
Individual evidence
- ↑ According to the PeerIndex website ( memento of the original from October 14, 2012 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. are the social networks that mainly have an impact on the score Twitter , LinkedIn , Facebook and Quora . Queryed on November 17, 2012.
- ↑ a b c Andreas Werner : Klout, Kred, PeerIndex & Co. - what are they useful for and what are they good for? Published on June 5, 2012, accessed on August 23, 2012.
- ↑ Elke Fleing: Klout and Co. - and suddenly social web activities become an end in themselves ?!
- ↑ Query on November 17, 2012 at PeerIndex / BarackObama The PeerIndex refers to the Obama election campaign 2012 (This account is run by # Obama2012 campaign staff). Registration with PeerIndex required for the query.
- ↑ Query on November 17, 2012 from PeerIndex / MichelleObama. The PeerIndex refers to the Obama election campaign 2012 (This account is run by # Obama2012 campaign staff). Registration with PeerIndex required for the query.
- ↑ Query on November 17, 2012 at PeerIndex / Azeem. Registration with PeerIndex required for the query.
- ↑ a b PeerIndex / FAQ
- ↑ There is thus presumably at least one violation of the national implementation provisions of Directive 2000/31 / EC of the European Parliament and of the Council of 8 June 2000 on certain legal aspects of information society services, in particular electronic commerce, in the internal market ("Directive on electronic commerce "), OJ. L 178 of 17/07/2000 p. 1 ff. (Art. 4 Para. 1 lit. c of the Directive). Website query "peerindex.com" and subpages on November 18, 2012, 7:25 am, by user: Asurnipal . Another query regarding the physical address on August 25, 2013, 7:59 pm by user: Asurnipal .
