Special interest magazine

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Special interest magazines are magazines aimed at readers with a particular area of ​​interest. In Germany, they form the most important group of magazines with 23% of the approximately 22,000 titles published.

Demarcation

You are the one to distinguish compared to magazines , since they do not apply to a broad, but in a particularly interested in a topic readers, on the other hand, compared to magazines , since they lack the occupational context generally. In some cases, however, special-interest magazines are also listed as a subgroup of the general-interest magazines.

A subgroup is made up of very special interest magazines that deal with a specific topic for a specific target group .

The umbrella term is special interest journalism . It is sometimes used synonymously with departmental journalism .

subjects

Many special-interest magazines deal with topics such as sports, travel, cars, culture, living, technology, lifestyle, often with certain specialist areas within these areas.

Examples

Further examples can be found under the category: consumer magazine .

literature

Individual evidence

  1. see: Klaus Merten: Introduction to Communication Science , p. 315, figures shown for 1991.
  2. see: Klaus Merten: Introduction to Communication Science , p. 315.
  3. for example in: Claudia Mast (Ed.): ABC des Journalismus , p. 26.