Unboxing
Unboxing (from the English . To unbox for "unpack") is a term from the net culture . It describes an online video that is recorded, commented on and published on an Internet video portal by a person . The video shows how a product is removed from its packaging and presented.
Must be distinguished are unboxing videos of so-called " haul videos describe" the cosmetics, toiletries, clothing and accessories and comment.
The internet phenomenon is now being scientifically investigated. The universities of Bielefeld , Frankfurt am Main and the Free University of Berlin have been conducting an interdisciplinary study on these videos since 2013.
Individual evidence
- ↑ Sebastian Leber: Insiders unpack In: Der Tagesspiegel , July 14, 2013