Mail order bell

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K - Mail Order GmbH & Co. KG

logo
legal form GmbH & Co. KG
founding 1923
Seat Pforzheim , GermanyGermanyGermany 
management Armin Bischoff, Cord Henrik Schmidt, Andreas Kohm, Joachim Kohm
Number of employees 2,946 (2018)
sales EUR 1 014 million (2018)
Branch Multichannel distance selling
Website www.klingel-gruppe.de

The K - Mail Order GmbH & Co. KG , also known as the bell or ringer Group is a multi-channel - order retailer and in his own words, the third largest mail order in Germany. The company's headquarters are in Pforzheim . Over 2,900 people are employed, which makes the Klingel Group one of the largest private employers in the city. In addition, the group of companies has branches in the Netherlands, Switzerland, Austria, France, Belgium, Sweden, Norway, Finland, the Czech Republic and Slovakia.

offer

The Klingel Group's range consists of women's and men's fashion, shoes, jewelry and watches, home textiles, accessories, household and garden items, electrical appliances, furniture and gift items. The company's product range is primarily geared towards the 50+ target group.

The range is offered both online and via the classic catalog. The Klingel main catalog is sent out four times a year; in addition, there are various intermediate and special catalogs with different product ranges and target groups, including:

  • Roger Kent (men's clothing)
  • Jewel (jewelry)
  • Fine kitchen (household)
  • Laura Kent (women's clothing)
  • Paola Felix Modewelt (women's clothing)
  • Heimtexwelten (home textiles)

There are numerous mail order subsidiaries in Germany and abroad, e. B .:

  • Alba Moda (women's fashion)
  • Amara (jewelry - Switzerland)
  • Babista (men's fashion - Germany, Austria, Switzerland, Netherlands, Belgium)
  • Beyeler (women's fashion in special sizes, shoes - Switzerland)
  • Casserole (groceries, eating and cooking, small electrical appliances, living - Germany, Austria)
  • Cornelia (like Klingel - Switzerland)
  • Diemer (jewelry - Germany, Austria)
  • Happy Size Versand GmbH & Co.KG (women's fashion, men's fashion - Germany)
  • Jungborn (luxury foods, spirits - Germany, Austria)
  • Jan Vanderstorm (Herrenmode - Germany / was a brand of the bell group until 2016)
  • Meyer Mode (women's fashion in special sizes, shoes - Germany, Austria, Netherlands)
  • Mona (women's fashion, shoes - Germany, Austria, Switzerland, Netherlands, Belgium, France, Sweden)
  • Vamos (shoes - Germany, Austria, Switzerland, Netherlands)
  • Veillon (fashion and jewelry, living - Switzerland)
  • Wellsana (Health and Wellness - Germany, Austria, Switzerland, Netherlands)
  • Wenz (fashion and jewelry, living - Germany, Austria, Netherlands, Russia, Norway, Sweden, Belgium)

The product range includes numerous own brands, which the Klingel Group took over from the portfolio of the insolvent mail-order company Quelle , not least in 2010 . B. the well-known watch brand "MeisterAnker".

History / locations

administration

The K - Mail Order GmbH & Co. KG was founded in 1923 under the name Robert Klingel GmbH + Co. KG in Pforzheim. However, the first company activities already existed in 1920. The company name can be traced back to the company's founder Robert Klingel. The range of goods initially comprised high-quality textiles and, above all, fabrics. After the destruction in the Second World War, Sachsenstrasse 23 in the northern part of Pforzheim became the company's headquarters. Today the commercial administration is located here.

The company remained in the hands of the Kohm family. After Willy Kohm, his son, Joachim Kohm, a graduate in business administration, became the managing partner of Robert Klingel GmbH + Co. KG in 1975. His brother Andreas (business graduate) did the same in 1978. Willy Kohm moved a significant part of the company's management to Horn (Canton Thurgau) in Switzerland . There his sons Andreas and Joachim became junior partners of the asset management company Willy Kohm & Söhne, which they have been running alone since his death in 2004. K - Mail Order Verwaltungs GmbH (previously Robert Klingel Verwaltungs GmbH ) also operates in the municipality of Horn as the personally liable partner of the German K - Mail Order GmbH & Co. KG .

Logistics center

Other locations in Pforzheim are a large logistics center in the Altgefäll industrial area and customer service in Dennigstrasse. A new, fully automated goods logistics center (Bagstore) was put into operation at the Altgefäll location in 2016. There, around 710,000 items are stored in bags hanging from roller adapters and transported in and out via a rail system on an area of ​​36,000 square meters. The new storage and order picking system enables order processing at a significantly higher speed. An order is ready for dispatch just 90 minutes after receipt of the order. This means that goods that are ordered in the morning can be delivered on the same day within a radius of around 250 kilometers from the company location.

Stationary trade

In addition, Klingel operates a retail branch on the Wilferdinger Höhe in Pforzheim.

Address trading / list broking

At the end of July 2012 it was announced that Klingel would handle the marketing ( list broking ) of its customer addresses to other companies exclusively through a subsidiary of Bertelsmann AG , AZ Direkt GmbH . Based on the list privilege , this is possible without the consent of the customer.

Individual evidence

  1. a b www.top-familybusiness.com: Ranking K-Mail-Gruppe (bell) , accessed on May 31, 2019
  2. Commercial register and company data of the asset management company Willy Kohm & Söhne
  3. ^ Commercial register and company data of K - Mail Order Verwaltungs GmbH
  4. OnetoOne report on address marketing

Web links