Viennese fine bakery Heberer
| Heberer GmbH & Co. KG
|
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|---|---|
 |
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| legal form | GmbH & Co. KG |
| founding | 1891 |
| Seat |
Mühlheim am Main , Germany
|
| management | Alexander Heberer, Georg Heberer |
| Number of employees | 497 (Ø 2011) |
| sales | 110 million euros (2011) |
| Branch | food |
| Website | heberer.de |
The Viennese confectionery Heberer GmbH (under the umbrella of Heberer GmbH & Co. KG, based in Mühlheim am Main ) with 345 stores one of the leading chain stores in the German bakery market .
Company portrait
The company, founded in Offenbach in 1891 by Georg I Heberer and headquartered in Mühlheim am Main, is now run in the fourth generation by the brothers Georg IV and Alexander Heberer as managing partners. Heberer branches are divided into the two main brands Wiener Feinbäckerei and the premium segment Erste Wiener with a geographical focus on the Rhine-Main area, Berlin and Thuringia. In 2012, the activities in the discount area ( BBX Brotbäcker Express ) were largely sold; At the same time, a shop was opened at Frankfurt Airport under the name Heberer's Traditional Bakery . The company sees itself as a market-leading chain store in high-frequency locations, with the highest frequency locations nationwide at train stations, underground stations and airports.