Yousty.ch
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| The meeting point for apprenticeships in Switzerland | |
| Online apprenticeship platform (see social software ) | |
| languages | German French |
| editorial staff | Urs Casty |
| user | 195,406 (September 2018) |
| Registration | Optional |
| On-line | 2009 (currently active) |
| http://www.yousty.ch/ | |
Yousty.ch ( spelling yousty ) is the largest online apprenticeship platform in Switzerland. It is operated by Yousty AG, based in Zurich. The operators pursue the goal of promoting the dual vocational training system in Switzerland. Once a year, the platform publishes the so-called learner barometer, which is created in cooperation with the University of Applied Sciences Northwestern Switzerland and the commuter newspaper 20 Minuten .
history
Yousty AG was founded in 2008 by Urs Casty in Zurich. The company's aim was to create yousty.ch, an online platform that would support young people throughout their career choices. Young people should be able to find out about professions, apply for apprenticeships and manage their application activities on yousty.ch. What made yousty.ch stand out further was the opportunity to get in touch with apprentices and get a unique picture of an apprenticeship and a training company.
After 10 years of operation, yousty.ch became Switzerland's most visited private sector website in 2018 on the subject of career choice and apprenticeship search.
functionality
The platform is aimed at young people who are interested in an apprenticeship . In Switzerland, two thirds of young people opt for vocational training . Use of the platform is free and enables the student to find a suitable training company after completing the nine-year compulsory schooling . Companies can advertise their training positions free of charge. For a surcharge, the companies are provided with additional options for presenting their advertised apprenticeship positions. Professional associations have the opportunity to proactively inform young people about the professions they offer. B. To make niche professions better known. Teachers are also offered an online tool to keep track of the application activities in their classes and to be of assistance to the young people if they so wish.
In 2015, the business magazine ECO noted that the platform had developed into one of the most important addresses for apprenticeship seekers and training companies within five years. Today, Yousty.ch is the largest platform for career choices and apprenticeships in Switzerland. According to the company's own information, the job exchange is used by over 195,406 registered members.
Origin of name
Yousty is an acronym that is composed of the initial syllables for You r Sty le. As a justification, the company states that it is intended to express that the platform supports young people in their career entry and later career planning - "your style, your career".
partner
Yousty has various partnerships with educational institutions, professional fairs and the media. In cooperation with the University of Applied Sciences Northwestern Switzerland, a study to survey the satisfaction of the learners is carried out regularly. The trend can be seen that learners are convinced of the apprenticeship. The platform also maintains a partnership with the Swiss Service Center for Vocational Training, Vocational, Study and Career Advice ( SDBB ). The collaboration was temporarily suspended in mid-2016 (as of January 2017).
Yousty also works with the CEMETS Summer Institute of the KOF and held several workshops in summer 2018 on the international promotion of dual vocational training.
Usage figures
For the period of 2019, Yousty AG presents the following usage figures, of which the number of visits was certified by a NetMetrix audit:
- 4.1 million visits
- 246,700 unique applications
- 190,000 registered schoolchildren
- over 98,000 followers via social media
- Up to 97,000 people reach via social media
Yousty AG operates yousty.ch, the largest private-sector website on the subject of career choice and apprenticeship search in Switzerland.
Account types
| Account type | Description / scope of functions |
| Pupil | Can ...
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| Learner | Can ...
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| Teaching company | Can ...
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| Teachers, coaches & parents | Can...
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Mobile application
The yousty.ch website is completely responsive and can also be used on mobile devices with an automatically adapted layout.
A mobile app called “The Apprenticeship App” was published in 2016 by Yousty AG for iOS and Android. The slim app allows students to search for apprenticeships in any area of the current or a desired location and to save them on a watch list. While apprenticeship advertisements can be viewed in the app, more complex activities such as writing an application are forwarded to the mobile version of the yousty.ch website. According to Yousty AG, the app was downloaded around 30,000 times as of December 2019.
See also
Web links
Individual evidence
- ↑ Extract from the trademark register . Retrieved January 20, 2017.
- ↑ a b c d The apprenticeship in Switzerland is more attractive than ever! Retrieved February 8, 2017 .
- ↑ Yousty AG Zurich - Moneyhouse . Retrieved January 20, 2017.
- ↑ Only 2 out of 10 apprentices stay in their profession . Retrieved January 20, 2017.
- ↑ Jean-Michel Wirtz: Apprentices' Barometer 2015: Apprentices are satisfied with their wages . In: Neue Zürcher Zeitung . ( nzz.ch [accessed on February 9, 2017]).
- ↑ POWERneting AG: Yousty AG. Retrieved November 16, 2018 .
- ↑ a b Yousty - For students and parents. Retrieved November 16, 2018 .
- ↑ NET-Metrix-Audit - yousty.ch 2017. Accessed on November 16, 2018 .
- ↑ State Secretariat for Education, Research and Innovation SERI: Basic Vocational Training . Retrieved February 7, 2017 .
- ↑ LCH: Article - LCH - LCH, umbrella association for teachers in Switzerland, LCH Central Secretariat, Zurich, media release, education day. Retrieved on February 9, 2017 (Swiss Standard German).
- ↑ Stefan Michel: "Online sniffing is the trend" . 103,381 edition. The Swiss parenting magazine Fritz + Fränzi. Zurich May 6, 2016.
- ↑ a b c Yousty - For companies and associations. Retrieved November 16, 2018 .
- ↑ Find your apprenticeship! Retrieved November 16, 2018 .
- ↑ Yousty.ch in the media. Retrieved November 16, 2018 .
- ↑ Yousty: apprenticeships mediation in the zeitgeist. Retrieved February 7, 2017 .
- ↑ a b c Yousty - Facts and Figures. Retrieved November 16, 2018 .
- ↑ What is yousty.ch? Retrieved February 7, 2017 .
- ↑ www.20minuten.ch, 20 minutes, 20 minutes, www.20min.ch: Every fourth apprentice is dissatisfied . In: 20 minutes . ( 20min.ch [accessed on February 7, 2017]).
- ↑ Young people are convinced of the apprenticeship . In: Blickpunkt KMU magazine . ( blickpunktkmu.ch [accessed on February 7, 2017]).
- ↑ Hansueli Schöchli: Swiss Employment Market: Now we are serious about looking for an apprenticeship . In: Neue Zürcher Zeitung . ( nzz.ch [accessed on February 8, 2017]).
- ↑ CEMETS Summer Institute 2018. Accessed November 16, 2018 .
- ↑ Photo: Ornella Cacace / 13Photo: 7 tips for choosing a career . ( fritzundfraenzi.ch [accessed on November 16, 2018]).
- ↑ For teachers, coaches and career counseling. Retrieved November 16, 2018 .
- ^ Largest apprenticeship exchange in Switzerland - Yousty.ch. Retrieved November 16, 2018 .
- ↑ The apprenticeship app. Retrieved November 16, 2018 (Swiss Standard German).
- ↑ The apprenticeship app - apps on Google Play. Retrieved November 16, 2018 .
- ↑ The apprenticeship app. Retrieved November 16, 2018 .