Bruce Gould and Beatrice Blackmar Gould: Difference between revisions
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==Ladies' Home Journal== |
==Ladies' Home Journal== |
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The Gould took over as co-editors from [[Loring Schuler]] in 1935 during the [[Great Depression]], and steered the publication through its golden years, becoming for much of their tenure the highest circulation of the "[[Seven Sisters (magazines)|Seven Sisters]]" of American magazines that focused on women.<ref name="aarp">(25 April 2014). [https://blog.aarp.org/notebook/sad-ending-to-ladies-home-journals-era Sad Ending to Ladies' Home Journal's Era], ''[[AARP]]''</ref> Only in 1961, did ''[[McCall's]]'' eclipse their circulation (7.4 million to 7.2 million for the ''Journal'').<ref name="time1"/> Their joint retirement was announced in March 1962.<ref name="retir1">(6 March 1962). [https://chroniclingamerica.loc.gov/lccn/sn83045462/1962-03-06/ed-1/seq-28/ Era Ends With Goulds], ''Evening Star'' ([[Associated Press]] story)</ref> |
The Gould took over as co-editors from [[Loring Schuler]] in 1935 during the [[Great Depression]], and steered the publication through its golden years, becoming for much of their tenure the highest circulation of the "[[Seven Sisters (magazines)|Seven Sisters]]" of American magazines that focused on women, and among the highest circulation magazines in the country.<ref name="aarp">(25 April 2014). [https://blog.aarp.org/notebook/sad-ending-to-ladies-home-journals-era Sad Ending to Ladies' Home Journal's Era], ''[[AARP]]''</ref> Only in 1961, did ''[[McCall's]]'' eclipse their circulation (7.4 million to 7.2 million for the ''Journal'').<ref name="time1"/> Their joint retirement was announced in March 1962.<ref name="retir1">(6 March 1962). [https://chroniclingamerica.loc.gov/lccn/sn83045462/1962-03-06/ed-1/seq-28/ Era Ends With Goulds], ''Evening Star'' ([[Associated Press]] story)</ref> |
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The two wrote an autobiography that was published in 1968.<Ref name="brucenytob"/> |
The two wrote an autobiography that was published in 1968.<Ref name="brucenytob"/> |
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Revision as of 13:53, 7 June 2022
Bruce Gould and Beatrice Blackmar Gould (both 1898-1989) were co-editors of the Ladies' Home Journal for almost 27 years, from 1935 through 1962, including the golden years of the magazine.
Early life
Charles Bruce Gould was born in Luana, Iowa and went to the college at the University of Iowa. He was in the Navy Flying Corps during World War I. He landed in New York City in 1920s with plans to be a playwright, but landed jobs in journalism, working at The Sun, New York Post, and the Wall Street News.[1] In 1931 he began writing for magazines, and co-wrote many articles with Beatrice.[1]
Beatrice Blackmar was born in Emmetsburg, Iowa and graduated from the University of Iowa and Columbia School of Journalism. She started her journalism career with the Ottumwa Courier in Iowa in the early 1920s.[2]
Bruce and Beatrice married in 1923.[1] Early in their careers, they wrote two plays together, including Man's Estate which debuted in 1929, and The Terrible Turk in 1934.[2]
Ladies' Home Journal
The Gould took over as co-editors from Loring Schuler in 1935 during the Great Depression, and steered the publication through its golden years, becoming for much of their tenure the highest circulation of the "Seven Sisters" of American magazines that focused on women, and among the highest circulation magazines in the country.[3] Only in 1961, did McCall's eclipse their circulation (7.4 million to 7.2 million for the Journal).[4] Their joint retirement was announced in March 1962.[5]
The two wrote an autobiography that was published in 1968.[1]
Deaths
Beatrice died of Alzheimer's disease at their home in Hopewell, New Jersey on January 30, 1989.[2] Bruce died later in the year also at their home, on August 27, 1989, of congestive heart failure.[1][4]
References
- ^ a b c d e (30 August 1989). Bruce Gould, 91; Edited Women's Magazine, The New York Times
- ^ a b c (31 January 1989). Beatrice B. Gould, Ex-Editor, Is Dead at 90, The New York Times, Section D, Page 22
- ^ (25 April 2014). Sad Ending to Ladies' Home Journal's Era, AARP
- ^ a b (16 March 1962). The Press: End of the Conversation, TIME
- ^ (6 March 1962). Era Ends With Goulds, Evening Star (Associated Press story)
External links
- Guide to the Bruce Gould Papers, University of Iowa Libraries