Bavaria blu

from Wikipedia, the free encyclopedia
Bavaria Blu (mini cake)

Bavaria blu is a German cheese variety and brand of the Bergader Privatkäserei in Waging am See in Upper Bavaria . It is a soft cheese of the so-called white-blue form, which Camembert combines with blue mold . The brand was introduced in 1972 and is the market leader in Germany among the branded blue cheese products with a 13% market share (as of 2012). The big book on cheese devotes a separate section to this type of cheese.

Brand development

The cheese quickly spread internationally and became a standard item in supermarkets.

In 1979, Bergader was awarded the Golden Sugar Loaf Prize from the Lebensmittel Zeitung for launching Bavaria blu .

The manufacturer indicates the market development for Germany and Austria: Sales of Bavaria Blu increased by 2.8% in Germany in 2012 and by 2.8% in Austria in 2013. The basis for market penetration is the advertising expenditure. The manufacturer advertises Bavaria Blu on television. For this product line and his Almkäse brand combined, he spends a little over 10 million euros gross each year.

features

In contrast to the Danablu (in which blue mold and milk fat deposits result in a similar marbling), the Bavaria blu is treated with two noble mushroom cultures. It is therefore a combination of a camembert and a blue cheese , which is covered with a thick and white white mold rind from Penicillium camemberti and has a marbling of blue mold inside. The ideal maturity for the cheese is given as four to six weeks. Pasteurized cow's milk from Chiemgau is used for the production . The cheese has 70% fat in the dry matter .

Types

Various types of cheese are offered under the Bavaria blu brand:

  • Bavaria blu - the delicately spicy cake and mini cake
  • Bavaria blu - The spicy one with a high proportion of blue mold
  • Bavaria blu - The mild one , creamy with a slight hint of blue mold
  • Bavaria blu - The gentle one
  • Bavaria blu - The light one , fat reduced to 25% fat
  • Bavaria blu - The creamy, extra mild blue mold

Web links

Commons : Bavaria blu  - collection of images, videos and audio files
  • Bavaria blu on the website of the manufacturer Bergader

supporting documents

  1. ↑ Lebensmittel Zeitung: Journal Assortments Cheese - Loyalty Customers , August 17, 2012, p. 68
  2. ↑ Company history on the website of the manufacturer Bergader; Retrieved December 5, 2014.
  3. ↑ a b Lebensmittel Zeitung: Bergader grows with the brand , February 8, 2013, p. 16
  4. ^ Christian Teubner: The big book of cheese . Graefe and Unzer, Munich 1991, ISBN 3-7742-3354-3 , p. 74 f .
  5. ^ Association laitière française: Revue laitière française , issues 327–337, 1975
  6. ↑ Counter- trend to globalization - the 18s. (No longer available online.) In: der18er.de. Archived from the original on July 7, 2015 ; Retrieved July 7, 2015 . Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. @1@ 2Template: Webachiv / IABot / der18er.de
  7. ↑ http://kirroyal-geniesserjournal.de/media/kunden_pdf/bergader.pdf accessed on July 7, 2015
  8. ↑ "Cash" No. 04/2014 of April 24, 2014, p. 134
  9. ↑ Lebensmittel Zeitung: Bergader invests heavily , March 11, 2011, p. 20.
  10. ↑ a b Lexicon of cheese , Komet Verlag GmbH, p. 72; ISBN 978-3-89836-733-2 .
  11. ↑ Juliett Harbutt (ed.): Cheese of the world. Dorling Kindersley Verlag, Munich 2011, p. 237; ISBN 978-3-8310-1733-1
  12. ↑ Bavaria blu on the website of the manufacturer Bergader; accessed on December 27, 2018.

literature