Dieter Ahlert
Dieter Ahlert (born February 19, 1944 in Staßfurt ) is professor for business administration , especially distribution and trade at the Westphalian Wilhelms University in Münster .
Live and act
Ahlert studied business administration at the University of Cologne from 1963 to 1967 before becoming a Dr. rer. pole. received his doctorate and completed his habilitation in business administration at RWTH Aachen University in 1974 . In 1975 Ahlert became a full professor at the chair for business administration, especially distribution and trade, at the Westphalian Wilhelms University. From 1980 to 1981 the business administration teacher was dean and from 1982 to 1983 vice dean of the economics faculty of the Westphalian Wilhelms University. In 2005 Ahlert hosted the 12th World Marketing Congress of the Academy of Marketing Science .
Fonts
- Marketing basics. Springer Verlag, Berlin 1984, ISBN 3-540-62365-5
- Distribution policy: The management of the sales channel. 3rd edition, Gustav Fischer Verlag GmbH & Co KG, Stuttgart and Jena 1996, ISBN 3-8252-1364-1
- Franchising and Cooperation Handbook. The management of cooperative corporate networks. Luchterhand (Hermann), 2001, ISBN 3-472-04511-6
- Legal foundations of marketing. Kohlhammer Verlag, 2nd completely revised edition, 2002, ISBN 3-17-014428-6
- with H. Evanschitzky: Service networks , management, success factors and benchmarks in international comparison. Springer Verlag, Berlin [ao] 2003, ISBN 3540435727
- Trade marketing: Basics of the market-oriented management of trade companies. Springer Verlag, Berlin 2007, ISBN 3540408711
- D. Ahlert, K. Große-Bölting and G. Heinemann (eds.): Trade management in the textile industry, retail trade and value-added partnerships . Deutscher Fachverlag, Frankfurt am Main 2009, ISBN 9783866411432
- D. Ahlert, P. Kenning, R. Olbrich and H. Schröder (eds.): Assortment strategies in industry and trade, yearbook sales and trade management 2008/2009. Deutscher Fachverlag, Frankfurt am Main 2009, ISBN 978-3-86641-211-8
Web links
- Literature by and about Dieter Ahlert in the catalog of the German National Library
- Works by and about Dieter Ahlert in the German Digital Library
| personal data | |
|---|---|
| SURNAME | Ahlert, Dieter |
| BRIEF DESCRIPTION | German economist |
| DATE OF BIRTH | February 19, 1944 |
| PLACE OF BIRTH | Staßfurt |