Frank Mühlenbeck

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Frank Mühlenbeck (born April 24, 1975 in Düsseldorf ) is a German author and entrepreneur.

Life

Frank Mühlenbeck was born in Düsseldorf in 1975. After graduating from the Otto Hahn Gymnasium in Monheim am Rhein , he studied business administration at the University of Cologne . Shortly before the end of his studies, Mühlenbeck gained six months of professional experience in Spain and, after graduating with a degree in business administration, founded the Spanish GmbH Surf-Corner SL in 2003 , in which he was 50% involved. The business purpose was the operation of Internet cafes and hotspots in hotels on the Canary Islands . From 2002 he built up the University of Cologne's alumni network (KölnAlumni) as a research assistant under the direction of Richard Köhler for three years.

In 2006 Mühlenbeck founded the management consultancy Brain Injection Ltd. together with Klemens Skibicki . & Co. KG. In addition to setting up its own platforms such as MeinAnteil.de and MeinBuchregal.de, Mühlenbeck, together with Skibicki and other authors, published four more books on social media marketing and evaluated studies from the beginning of 2010, together with Klemens Skibicki, Christian Solmecke and Ralf Höcker, who founded the German Institute for communication and law on the Internet as an affiliate of the Cologne Business School, of which he is the managing director. In 2012 Mühlenbeck founded Convidera GmbH together with Klemens Skibicki and Michael Buck. He sold his shares after the establishment in 2016. In July 2016, Mühlenbeck started the digital magazine Transformieren.com . In March 2017 he founded Digital Diamant GmbH, which he heads as managing partner. In 2017 he bought the digital magazine contentmanager.de, which had existed since 1999.

Works

  • Frank Mühlenbeck: Selling while you sleep: How you can automate sales with marketing and sales automation. Books on demand, Norderstedt 2018, ISBN 978-3743-102620
  • Frank Mühlenbeck: Content Marketing Management: 100 practical tips on how to use the right content strategy to increase your brand awareness, increase web traffic and sell your products better. Books on demand, Norderstedt 2016, ISBN 978-3-7412-0562-0
  • Frank Mühlenbeck: The TOP100 strategy for Facebook marketing: 100 practical tips for positioning your brand and selling your products with Facebook pages, apps, ads, plugins & Co. Books on demand, Norderstedt 2013, ISBN 978-3-7322- 5356-2
  • Frank Mühlenbeck, Klemens Skibicki: The TOP100 strategy for social media marketing. 100 practical tips for positioning your brand and selling your products on Facebook, YouTube, Twitter & Co. Books on demand, Norderstedt 2010, ISBN 978-3-8391-8197-3
  • Community Marketing Management. How to lead online communities to success in the Internet age of Web 2.0. (2nd edition - 05/2008) Frank Mühlenbeck, Klemens Skibicki, Books on Demand Verlag ISBN 978-3-8334-9262-4
  • Social commerce sales channel. Blogs, Podcasts, Communities - How to Earn Money with Web 2.0 Marketing (1st edition 12/2007) Frank Mühlenbeck, Klemens Skibicki, Books on demand, Norderstedt ISBN 978-3-8334-9686-8
  • Consumer power on the internet. Save money, make money, get right. (1st edition 10/2008) Frank Mühlenbeck, Klemens Skibicki, BrunoMedia Verlag Cologne ISBN 978-3-9811506-8-1
  • We are the web. Flirt more successfully, advertise more professionally, shop more effectively - this is how you take advantage of the opportunities offered by the new Internet age. (1st edition 11/2008) Frank Mühlenbeck, Klemens Skibicki Brunomedia Verlag Cologne ISBN 978-3-9811506-9-8
  • Lexicon of Internet Traps. What can bloom for you on the Internet and what you can do about it Ralf Höcker, Klemens Skibicki, Frank Mühlenbeck, 2010 Ullstein Verlag ISBN 978-3-548-37322-5

items

  • The social media revolution - understand or perish Facebook, Twitter & Co! in: FM customer magazine Pay April 2010
  • Journalism and the Web 2.0 Revolution , leading article in: Fachjournalist, Issue 1 - January 2010, 10th year ISSN  1860-2827 , pp. 3–9
  • Authenticity of hotel rating platforms in: Social Web in Tourism, Springer Verlag (August 2010)
  • Social Media Marketing in: Performance Marketing - Success-based Online Marketing: More sales on the Internet with search engines, banners, e-mails & Co, Business Village Verlag, 3rd ed.
  • Web 2.0 in tourism , in: TourHP 08-08, pp. 11–15
  • Exploiting sales potential with Web 2.0 in: Reseller News No. 9/28. February 2008, pp. 50-51

Web links

Individual evidence

  1. ^ Website Surf-Corner SL
  2. http://www.ullsteinbuchverlage.de/ullstein/autor.php?id=11609&page=autoraz&sort=autor&wahl=M&pagenum=10
  3. http://braininjection.wordpress.com/2009/08/25/studie-social-media-company-monitor-2009-kostenlos-downloaden/
  4. Exit at Convidera - Skibicki and Mühlenbeck break new ground
  5. https://www.northdata.de/Digital+Diamant+GmbH,+Monheim/Amtsgericht+D%C3%BCsseldorf+HRB+80161
  6. https://www.business-presse.de/IT-und-Medien/448862_Digitales-Branchenmagazin-Contentmanager.de-Geht-An-Jaklah-Consult-Invest.html