Generation P

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Generation P from 1999 is one of the most popular novels of the 1990s in the Russian-speaking world and helped Russian author Viktor Pelevin achieve an international breakthrough. The novel was translated into German by Andreas Tretner .

The satire takes place in post-Soviet Russia in the 1990s and describes the attitude towards life of young people who grew up in the Soviet Union. The main character is a PR agent who wanders through life in Moscow , makes a career in the advertising industry, and records ideas in the form of advertising slogans in his notebook. He does not shy away from drug use. Apt descriptions of reality are interwoven with science fiction elements and esotericism. Pelevin plays with different styles. He mixes commercials and everyday language or switches to English in the middle of a sentence.

One can only guess at the interpretation of the letter “P”. Common theories are that it stands for Pepsi, Perestroika, Postmodern or Public Relations.

In 2000, the SWR produced an eight-part radio play -making in the processing of Katrin Zipse . Ulrich Lampen directed.

A film adaptation of the novel directed by Victor Ginzburg was released in theaters in 2011.

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