Gumtree.com
| Gumtree | |
|---|---|
| Owner / user | EBay |
| Introductory year | 2000 |
| Website | https://www.gumtree.com |
Gumtree is one of eBay acquired brand name of urban Online - Classifieds portals. The classified ads are free or paid, depending on the product category and location.
history
Gumtree was founded in March 2000 by Michael Pennington and Simon Crookall as a local London classifieds and community website, primarily to provide English-speaking immigrants from Australian, New Zealand and South Africa with an overview of vacant accommodations, new jobs or contacts in London . The term Gumtree (" rubber tree ") was chosen as an Australian synonym for the eucalyptus tree , since at least the genus occurs in all three countries.
In September 2004 Gumtree launched a Polish site. In May 2005 Gumtree was bought by ebay . In the same month Gumtree opened an office for the German market in Berlin . In the same year, an Italian portal was opened through offices in Milan and Rome . Two years later, Gumtre expands into the USA with offices in New York , Boston and Chicago .
reception
In June 2013, an ad was posted on Gumtree offering rent-free accommodation to a lodger willing to dress and act like a walrus. The ad was shared on various sites such as BuzzFeed and Mashabl and caught the eye of director Kevin Smith , who used the ad as inspiration for his 2014 film Tusk .
Individual evidence
- ↑ "Gumtree.com's 2010 Traffic audit by abc.org.uk" , NMA..co.uk, February 10, 2005.
- ^ The Interview: The mysterious founders of Gumtree.com .
- ↑ "Gumtree plans pan-European roll-out of classified ad forum" , NMA.co.uk, February 10 of 2005.
- ↑ Stephen Brook, advertising correspondent: eBay buys London ads website Gumtree . In: The Guardian . May 19, 2005, ISSN 0261-3077 ( theguardian.com [accessed February 6, 2020]).
- ↑ a b Julian Mattocks "Gumtree.com to expand into three new cities" , NewFox.com.
- ↑ Jemima Kiss "Gumtree comes to America" , Guardian.co.uk, 14 August, 2007.
- ↑ Ben Child: Kevin Smith's next horror film is based on ... a Gumtree ad . In: The Guardian , October 2, 2013.