IMI (detergent)

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IMI from VEB Waschmittelwerk Genthin
IMI instructions for use

From 1929 to 1998/1999, IMI was a brand for a detergent from the Henkel Group and from VEB Waschmittelwerk Genthin in the GDR . IMI is considered to be the first laundry detergent to contain sodium phosphate .

use

IMI was particularly used for heavily soiled work clothes. The phosphate content was higher than in heavy duty detergents introduced later.

IMI was also used to clean the floor when dissolved in a bucket of water . It also did its job as a dishwashing detergent . In this way, IMI was not just a laundry detergent, it was a universal cleaning agent.

In 1932 the monuments of Goethe and Schiller in Weimar were cleaned with IMI.

distribution

IMI was widespread in the Federal Republic of Germany as well as in the GDR . Production was discontinued in 1999 because the main active ingredient sodium phosphate was increasingly recognized as a problem in wastewater and was finally banned as a component of detergents in some countries.

Brand name

The brand name is still remembered today due to its formerly widespread use. The name was sometimes used in public as a synonym for strong cleaning agents in general, similar to the “ Persil ” brand (note the use in expressions such as “ Persil-Schein ”). IMI is a purely made-up word with no further meaning.

Oddities

The first learned letters in the Hamburg school primer were I , M and N as early as the mid-1950s . In order to form a halfway meaningful sentence from it there was: “I, Mimmi, I! IMI - IMI! ”With a corresponding illustration (= open IMI package falling off a shelf).

swell

  1. ^ Henkel: Company History , Section 1929. Accessed January 20, 2010.
  2. Trademark register

Web links

Commons : IMI Starkreiniger  - Collection of pictures, videos and audio files