Inca Kola
Inca Kola is a cola brand from Peru , which was invented in Lima in 1935 by the British immigrant John Lindley . A main component of the drink comes from the lemon bush , locally called Hierba Luisa . The sweet taste reminds some consumers of chewing gum . The drink has been on the market since 1935.
It is one of the few soft drinks that has a larger market share than Coca-Cola in certain countries . In 1999, The Coca-Cola Company bought 49% of its rival's shares and acquired naming rights to Inca Kola outside of Peru. The Lindley Corporation , owner of the brand, also bottles Coca-Cola for the Peruvian market, but Peruvians prefer Inca Kola. In 1999, Coca-Cola also acquired the naming rights to Inca Kola outside of Peru. In Peru they are still held by the Lindley Corporation.
Inca Kola is yellow-gold and comes in a can of the same color with an Inca motif. The drink is also available in glass or plastic bottles of various sizes.
Web links
- Inca Kola Homepage (Spanish)
Individual evidence
- ↑ a b Calvin Sims: Peru's Pride That Refreshes: Kola of a Local Color. In: The New York Times. December 26, 1995, accessed March 25, 2020 .
- ↑ Hace 15 años Coca Cola perdió guerra con Inca Kola y la compró. In: El Comercio. February 23, 2014, accessed March 25, 2020 (Spanish).